One example of a modern e-commerce marketing automation platform is Drip, which has different powerful features designed for businesses’ prosperity. In 2013, Drip came into existence and was later bought by Leadpages in 2016. It aims at making the marketing procedure for an internet shop simpler. It offers SMS message automation and streamlined email marketing campaigns for customer-centric individualization.
From the moment Tom, the upcoming rapper, comes to your digital store, picks the latest Nike, to when he walks out with his loot, he deserves a user experience smoother than Michael Jackson’s moonwalk. If your site fails this litmus test, you may as well say goodbye to the emerging artist (and his money). If you succeed? Probably a conversion (and maybe a free promo in his next EP?). So, how do you rev up your site’s shopping cart conversions and turbocharge your revenue while at it?
The digital world today is one cut-throat environment, especially when you stop at the doors marked ‘ecommerce’. These platforms are now more than just online shops where your customers walk in, select their choice of clothes and bounce off to a Cinderella ball in a strange castle. They’re now about experiences. And like any good experience, it should come seamlessly, or you’ll end up bleeding customers to your competition big time. So, you could be a budding entrepreneur.
Setting up and running a successful ecommerce store has never been easier. Tools like Shopify have always kept things simple, but the rise of AI has made it extremely straightforward for anyone to create various assets required to run a successful ecommerce store. These include landing pages, images, ads, and so many other things. The rise in AI has led to the introduction of hundreds and thousands of new SaaS tools.
New to ecommerce and want to set up your store? It is such an exciting time for you, but have you decided what platform will be best for you – Shopify vs Wix? It is quite a confusing question for many who will take their first step toward online business. Not everyone in this world can be a tech geek, so for the readers who are still in the phase of choosing between the best ecommerce platforms, this article will help. Before comparing both, let’s start with basic information.
Retail’s great revolution from bricks and mortar to e-commerce might have seemed complete. But another chapter of the story is being written. As in-person retail fights back by focusing on in-store experience and service, a new online retail trend is helping to replace the human factor otherwise missing from e-commerce.