Is Self-Service BI a Hollow Promise or Crucial Capability?
As technology advances and digitization takes over, there is an expectation that our lives will be more simple. ‘Self-service’ capabilities like Self-Service BI are the manifestation of this expectation within many technologies. For most, ease of use is no longer enough. Now tools must be simple to use, and flexible enough to cater to a wide range of skills and intricacy of analysis.