Data is the fuel for today’s modern economy – it drives everything from large-scale manufacturing, financial services, energy and transportation to healthcare, media and entertainment and everything in between. This new philosophy of data-centricity has evolved the way organizations think about their IT environments, infrastructure, applications, solutions and even cloud providers.

With all of the buzz around cloud computing, many companies have overlooked the importance of hybrid data. Many large enterprises went all-in on cloud without considering the costs and potential risks associated with a cloud-only approach. The truth is, the future of data architecture is all about hybrid.

The previous decade has seen explosive growth in the integration of data and data-driven insight into a company’s ability to operate effectively, yielding an ever-growing competitive advantage to those that do it well. Our customers have become accustomed to the speed of decision making that comes from that insight. Data is integral for both long-term strategy and day-to-day, or even minute-to-minute operation.

As uncertainty and volatility become the order of the day, buyer behavior and preferences continue to evolve. The continuing global supply chain crisis has resulted in lost sales and market disruptions that have in some cases widely thrown off forecasts.

In June 2022, Cloudera announced the general availability of Apache Iceberg in the Cloudera Data Platform (CDP). Iceberg is a 100% open-table format, developed through the Apache Software Foundation, which helps users avoid vendor lock-in and implement an open lakehouse. The general availability covers Iceberg running within some of the key data services in CDP, including Cloudera Data Warehouse (CDW), Cloudera Data Engineering (CDE), and Cloudera Machine Learning (CML).