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Telecommunications Data Monetization Strategies in 5G and beyond with Cloudera and AWS

The world is awash with data, no more so than in the telecommunications (telco) industry. With some Cloudera customers ingesting multiple petabytes of data every single day— that’s multiple thousands of terabytes!—there is the potential to understand, in great detail, how people, businesses, cities and ecosystems function.

Revolutionize Your Data Experience With Cloudera on Private Cloud

In the age of the AI revolution, where chatbots, generative AI, and large language models (LLMs) are taking the business world by storm, enterprises are fast realizing the need for strong data control and privacy to protect their confidential and commercially sensitive data, while still providing access to this data for context-specific AI insights.

Marketing Success in the Age of AI Requires a Modern Marketing Data Stack

Data is essential to marketing. It’s how we know our audience and measure campaign outcomes. It shows us where to adjust a campaign on the fly, for even better results. But working with data is increasingly complex, and having the right stack of technologies is invaluable.

Snowflake's Annual Modern Marketing Data Stack Report: Talend Being Named a "Leader in Integration and Modeling" is Just the Beginning

With marketing analytics now influencing more than half (53%) of marketing decisions, there’s finally some good information around using data in marketing. In fact, Gartner found that when analytics influences less than 50% of decisions, organizations find it challenging to prove the value of their marketing.

Snowflake's Annual Modern Marketing Data Stack Report: Being Named a "Leader in Integration and Modeling" is Just the Beginning

With marketing analytics now influencing more than half (53%) of marketing decisions, there’s finally some good data around using data in marketing. In fact, Gartner found that when analytics influences less than 50% of decisions, organizations find it challenging to prove the value of their marketing.

Power Holistic Customer Insights with Salesforce and Snowflake Data Sharing-Based Integration

Snowflake and Salesforce have built on our existing partnership to unify the full breadth of customer and business data and generate actionable insights for our customers. We are happy to announce the general availability of Bring Your Own Lake (BYOL) Data Sharing with the Snowflake Data Cloud from Salesforce Data Cloud. Organizations can now leverage Salesforce data directly in Snowflake via zero-ETL data sharing to accelerate decision-making and help streamline business processes.

Not All Natural Language Query (NLQ) Models Are Created Equal: Part 3 - Power BI Q&A

In part one of this series, we discussed the evolution of Yellowfin’s Guided NLQ solution and focused on aspects of Guided NLQ that stand apart from the competition. In part two, we then compared Guided NLQ to Sisense's equivalent NLQ solution, Sisense Simply Ask. In part three, we will look deeper at another competitor’s NLQ offering, Microsoft Power BI and its Q&A feature.