Every organization wants to identify the right sales leads at the right time to optimize conversions. Lead scoring is a popular method for ranking prospects through an assessment of perceived value and sales-readiness. Scores are used to determine the order in which high-value leads are contacted, thus ensuring the best use of a salesperson’s time. Of course, lead scoring is only as good as the information supplied.
The Extract, Transform, and Load process (ETL for short) is a set of procedures in the data pipeline. It collects raw data from its sources (extracts), cleans and aggregates data (transforms) and saves the data to a database or data warehouse (loads), where it is ready to be analyzed. A well-engineered ETL process provides true business value and benefits such as: Novel business insights. The entire ETL process brings structure to your company’s information.
While the word “data” has been common since the 1940s, managing data’s growth, current use, and regulation is a relatively new frontier. Governments and enterprises are working hard today to figure out the structures and regulations needed around data collection and use. According to Gartner, by 2023 65% of the world’s population will have their personal data covered under modern privacy regulations.
Domino’s Pizza, one of the world’s top restaurant brands, already knows how to translate data into great customer experiences and stronger sales with Talend. Over the past five years, the company has used Talend to integrate 100’s data sources into a single source of customer information — and has harnessed that data to improve everything from personalized promotions to logistics to financial forecasting. The latest ingredient to their success?
Organizations today are expected to fully utilize their data to speed decisions and drive business value. Modern analytics can help.
Cloudera DataFlow for the Public Cloud (CDF-PC) is a cloud-native service for Apache NiFi within the Cloudera Data Platform (CDP). CDF-PC enables organizations to take control of their data flows and eliminate ingestion silos by allowing developers to connect to any data source anywhere with any structure, process it, and deliver to any destination using a low-code authoring experience.
Today, we’re excited to announce that DataFlow Functions (DFF), a feature within Cloudera DataFlow for the Public Cloud, is now generally available for AWS, Microsoft Azure, and Google Cloud Platform. DFF provides an efficient, cost optimized, scalable way to run NiFi flows in a completely serverless fashion. This is the first complete no-code, no-ops development experience for functions, allowing users to save time and resources.
Data teams have the impossible task of delivering everything (data and workloads) everywhere (on premise and in all clouds) all at once (with little to no latency). They are being bombarded with literature about seemingly independent new trends like data mesh and data fabric while dealing with the reality of having to work with hybrid architectures. Each of these trends claim to be complete models for their data architectures to solve the “everything everywhere all at once” problem.
Chief Data & Analytics Officer UK (CDAO UK) is the United Kingdom’s premier event for senior data and analytics executives. The three-day event, with more than 200 attendees and 50+ industry-leading speakers, was packed with case studies, thought leadership, and practical advice around data culture, data quality and governance, building a data workforce, data strategy, metadata management, AI/MLOps, self-service strategies, and more.
