As a startup, there can be endless things your company can and should be doing to secure leads, make conversions and grow.

If your cholesterol were to become too high, would you ignore the test results? Probably not, because when it comes to healthcare, many of us recognize that a data-driven approach helps keep a person healthy. So why is it that so few business decisions — perhaps fewer than half — are made using quantitative data? Sounds like some pretty risky disregard for corporate well-being.

For the past few years, big data has been all the rage, but it has not delivered on all its promise. We were expecting omniscience at our fingertips, and we’re getting moderately well-targeted advertising instead. Don’t get confused though, big data is not going anywhere. On the contrary, data keeps growing at a dizzying rate, increasing in volume, variety, velocity, and veracity.

Partnership to Accelerate Global City Network Access to Actionable Data to Address Climate Risks

We polled our audience of e-commerce experts to learn about the software tools they use alongside Shopify. Here is what they said.

In today’s blog post, we will give a light introduction to working with Neo4j’s query language, Cypher, as well as demonstrate how to get started with Neo4j on Google Cloud. You will learn how to quickly turn your Google BigQuery data or your Google Cloud logs into a graph data model, which you can use to reveal insights by connecting data points.

Human resources (HR) analytics helps you get insights into every aspect of your organization’s resourcing from hire and onboarding right through to leave and termination by combining data from many data sources. It helps you get insights into, and make predictions about, who and how many people you need to hire, how they need to be trained, how employees are performing, vacation/leave statistics, and what you can do to keep good employees around.

I am very excited to introduce Talend Data Streams, a brand new, cloud-native application that enables you to get streaming data integrations up and running in minutes all while providing unparalleled portability powered by Apache Beam.

BigQuery is a managed analytics service that provides advanced cloud data warehouse capabilities with a diverse set of features. One of BigQuery’s most significant differentiators is its distributed analytics engine, which transforms your SQL queries into complex execution plans, dispatching them onto our execution nodes to promptly provide insights into your data.

With the growing adoption of cloud-based IT infrastructures, the proliferation of mobile and IoT devices, and the rise of social media, companies of all sizes, across all industries are amassing huge quantities of data in differing variety, velocity, veracity and validity.