5 key features of any modern embedded analytics platform
Having analytics built into consumer apps and business software applications is becoming standard practice, particularly as a result of digital start-ups. Start-ups founded on analytics have been shaking up every industry like finance has been disrupted by Monzo's data focus, Netflix’s analytics has upended film entertainment, and Swyfft has used data to change the game for US home insurance. Users have come to expect analytics in their applications.