Using Renter Data in Real Estate - with Michael Broder, RCKRBX | The Innovation Blueprint

May 28, 2025

In this episode of The Innovation Blueprint Podcast, we speak with Michael Broder, CEO of RCKRBX, a real estate SaaS platform focused on capturing and analyzing tenant preferences to support better decision-making across investment, development, leasing, and management.

We discuss the value of forward-looking data in real estate, the technical considerations behind collecting and interpreting that data, and how AI is used to enhance operational efficiency and forecasting.

In This Episode, You’ll Learn:
– How renter-focused data can improve real estate decision-making
– The technical side of data collection and analysis
– Practical applications and limitations of AI in real estate today
– Outlook on the future of tenant intelligence in property technology

Have a question or want to be featured on the podcast? Contact us at podcast@oril.co

👉 Connect with Michael Broder https://www.linkedin.com/in/michael-broder-aa05531/
👉 Learn more about RCKRBX https://rckrbx.com/
👉 Explore more about ORIL: www.oril.co

#PropTech #AI #RealEstateTech #Innovation #InnovationBlueprint