Systems | Development | Analytics | API | Testing

Fivetran

Demand for Data Grows in Agriculture

Agriculture (Ag) is the oldest and largest industrial vertical in the world, and its importance continues to grow as it becomes more challenging for people to access healthy and fresh food. A recent Agriculture Analytics Market report, released by Markets and Markets, estimates that by 2023, the global agriculture analytics market size will grow from 585 million to 1.2 billion dollars as demands for real-time data analysis and improved operations increase.

Powered by Fivetran Fuels Savvy Data Insights Platforms and Agencies

Powered by Fivetran (PBF) is a new offering for modern data insights platforms that provide analytics-as-a-service companies. These firms build data products on top of disparate solutions such as Tableau, Snowflake and Redshift, and offer insights to decision-makers in diverse verticals, from finance and marketing to energy and transportation.

New Connector: YouTube Analytics

The value of YouTube has grown significantly for companies looking to bolster their brands with video content. The YouTube API is report-based, and its prebuilt reports fall into one of two categories: channel reporting and content owner reporting. Channel reports refer to the videos on a specific YouTube channel, while content owner reports contain data on all the channels owned by a particular individual.

Ritual Improves Retention With a Modern Data Stack

A brittle ETL pipeline, a mix of different code languages and degrading warehouse performance inhibited customer retention analysis. With a modern data stack, Ritual has a 95% reduction in data pipeline issues, a 75% reduction in query times, and a threefold increase in data team velocity. By empowering the business with data, the business has seen a sustained improvement in retention.