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Marketing and Sales in Uncertain Times: Strategies & Spending Impact (2024)

Enjoy reading this blog post written by our experts or partners. If you want to see what Databox can do for you, click here. No matter what size your business is or what market you operate in, there’s one thing every business will confirm – marketing and sales during a downturn can be extremely challenging. But that doesn’t mean you should turn off the tap on marketing and sales until things get better.

What is Streaming ETL?

Streaming ETL is a modern approach to extracting, transforming, and loading (ETL) that processes and moves data from source to destination in real-time. It relies on real-time data pipelines that process events as they occur. Events refer to various individual pieces of information within the data stream. Depending on the source and purpose of the data, an event could be a single user visit to a website, a new post on a social media platform, or a data point from a temperature sensor.

Lessons on fan engagement - from Xalt, Genius Sports and more...

In the ever-evolving world of sports and entertainment, fan engagement has emerged as a critical factor in driving retention and long-term success. At the Ably Realtime Fan Engagement Summit in New York City, industry experts shared valuable insights into the relationship between fan engagement and retention, emphasizing the importance of creating compelling digital experiences and fostering genuine connections.

Automating API Delivery with APIOps and Kong

As organizations build more APIs, manual processes and frequent handoffs in the API development workflow can lead to a slower time to market, higher development costs, and poor-quality APIs. They can also result in APIs being poorly documented, causing poor API adoption and lower revenues. APIOps aims to address these issues by automating the entire API lifecycle, leveraging DevOps and GitOps principles. But what is DevOps, and what is GitOps?

Develop a Serverless TypeScript API on AWS ECS with Fargate

AWS Fargate is a serverless compute engine that allows you to run containers without managing servers. With Fargate, you no longer have to provision clusters of virtual machines to run ECS containers: this is all done for you. Fargate has an Amazon ECS construct that can host an API. In this take, we will build a Fargate service using the AWS CDK, put the API in a docker image, and then host it inside Amazon ECS. The API will be a pizza API and we'll store the data in a DynamoDB table.

Ably: Delivering reliable realtime experiences at scale

Ably was proud to celebrate our 8th birthday this year, and we’ve enjoyed reflecting on some of our achievements since launching in 2016. When we launched, we believed that realtime interactions would underpin our everyday digital experiences, rather than just augment them. And so we set out on a mission to build the definitive realtime experience platform.

5 Top Benefits for Choosing React Native

React Native is an open-source framework that Meta (then Facebook) designed to build native applications for Android, iOS, and other platforms. The framework is built so anyone familiar with React can easily build cross-platform applications without learning a completely different framework or language. However, there are differences in the functionality of the two, including: There are many more differences, but we’ll get into those later in the post.