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bigquery

Built with BigQuery: How Connected-Stories leverages Google Data Cloud and AI/ML for creating personalized Ad Experiences

Nov 19, 2022 By Dr. Ali Arsanjani In Google BigQuery

Connected-Stories NEXT is an end-to-end creative management platform built on Google Cloud to develop, serve, and optimize interactive video and display ads that scale across any channel.

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integrate

How Elevate.inc Used Data Integration to Improve Customer Experience

Nov 2, 2022 By Felix Knott In Integrate
Customer experience is one of the most critical concerns for any organization—but also one of the most challenging for companies to perform concrete improvements. When they better understand the customer experience, businesses can define a clear, actionable roadmap to optimize the customer journey. In turn, this will pay dividends in terms of greater employee productivity, lower costs, and higher profits.
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Transformational triumph: eBay's data fabric modernization

Oct 28, 2022 By Talend In Talend
In today’s economy, every business is eager to accelerate beyond and above the competition. Critical to this effort is the data your business runs successfully on, its backbone, and a good team behind the magic. Join eBay, the world's leading online marketplace, to hear how they accelerated their operational data with impressive results. Not only did the company experience no downtime, but they reduced data volumes by a whopping 50% — resulting in less friction, smoother operations, and a team built to enable success and scale.
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The Denver Broncos score a better fan experience with Fivetran

Oct 17, 2022 By Fivetran In Fivetran
The Denver Broncos are tapping into the #moderndatastack to score a touchdown in fan engagement. With the help of Fivetran, the team efficiently centralizes massive data from CRM, Qualtrics and many other sources into Snowflake — unlocking a 360-degree view of their fans and a winning fan experience.
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Neustar Sets A New Bar For Accuracy In The Field Of Identity Resolutions

Oct 13, 2022 By Snowflake In Snowflake
In this episode of “Powered by Snowflake” host Daniel Myers queries the mind of Neustar’s Head of Product and Customer Intelligence, Ryan Engle. Neustar is an Identity Resolutions Platform, responsible for powering more than 90% of caller ID in the United States. This conversation covers fascinating topics such as the challenges of sharing customer data in a highly regulated industry, how the Native Application Framework allows Neustar to work directly within their clients’ environments, and how Snowflake “auto-magically” keeps data fresh and up to date.
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