If you're a software company looking to build your own innovation culture, there are some things that you need to do, and a few you shouldn’t, to make sure you're successful.

Automation and AI are bringing us augmented analytics - the shortcut to insights that enables analysts and business users to jump straight to conclusions.

How your BI platform is funded is a reflection of their management and their capability to build a sustainable product and business.

The biggest takeaway from Gartner’s Magic Quadrant is that organizations need Mode One, Mode Two and Mode Three analytics. There’s very little point in delivering highly sophisticated advanced automated analytics if you haven’t got your ‘bread and butter’ reporting and governance working.

Yellowfin Signals automatically discovers and sends alerts about critical changes in the business, as they occur. Here's a quick step-by-step guide on how we deployed Yellowfin Signals on our Google Analytics data.

Lots of organizations use Google Analytics and Google Insights to monitor the effectiveness of their digital marketing, but the information it delivers is almost meaningless. If you want to discover changes as they happen or be able to react to changes that you’re making to your website or digital campaigns you should apply Signals to Google Analytics.

Embedding analytics into applications is a great opportunity for software vendors to create an enormous amount of value for their customers and their own business. To do this well, you can partner with an analytics vendor, but there are three things to look out for if you do.

As an Australian company, Yellowfin decided to pursue a regional growth strategy early on. While it wasn't easy, we learnt three important lessons along the way.

The future of analytics is augmented. This means analytics will be AI-driven and all end to end use cases will be automated. And software vendors can use this to their advantage by embedding AI-driven analytics platforms like Yellowfin.

As an Australian company, Yellowfin knew that it had spread its wings overseas to grow and expand. But with the benefit of hindsight, they found that there are many other benefits to be gained from their decision to go global.