Neustar Sets A New Bar For Accuracy In The Field Of Identity Resolutions
In this episode of “Powered by Snowflake” host Daniel Myers queries the mind of Neustar’s Head of Product and Customer Intelligence, Ryan Engle. Neustar is an Identity Resolutions Platform, responsible for powering more than 90% of caller ID in the United States. This conversation covers fascinating topics such as the challenges of sharing customer data in a highly regulated industry, how the Native Application Framework allows Neustar to work directly within their clients’ environments, and how Snowflake “auto-magically” keeps data fresh and up to date.