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Feb 22, 2023   |  By Phil Kippen
Today Snowflake is officially launching the Telecom Data Cloud. Snowflake’s newest Data Cloud helps telecommunications service providers break down data silos within the business and across the ecosystem, allowing organizations to easily and securely access data in near real time, enrich it with machine learning models, and then share and analyze it to drive better decision-making.
Feb 9, 2023   |  By Snowflake
Data Talks fills a gap in the sports market by giving brands the data they need to truly understand their customers. But when your platform is responsible for continued ticket, merchandise, and sponsorship revenue, it needs to deliver insights fast. Here’s how Data Talks delivers data quickly with a rapid insights platform powered by Snowflake. From football fans filling out stadiums to baseball followers streaming every game, few customers are as avid and loyal as sports fans.
Feb 8, 2023   |  By Snowflake
A modern data infrastructure is essential for retailers looking to stay competitive today. Companies are abandoning more traditional, on-premises IT infrastructures and moving to more centralized “as a service” (XaaS) models of delivery enabled by cloud technologies, according to McKinsey. Aging on-premises infrastructures are unable to meet demands for agility and innovation, eating up too much time and too many resources for teams trying to maintain them.
Feb 2, 2023   |  By Sunny Bedi
The role of the CDO will not suffer the slow rise to prominence other emerging C-level roles have seen in previous years. Modern technologies designed to easily centralize, access, analyze, share, and monetize data have arrived. As a result, data has become the most powerful resource to drive an organization’s transformation. That puts CDOs at the wheel, their foot on the pedal, and their fellow execs holding on tight for the ride of their lives.
Jan 30, 2023   |  By Snowflake
The lingering effects of the global pandemic are merging with inflation to create a perfect storm for retailers looking to find the right inventory stature for the seasons ahead. Companies are getting squeezed between rising supply chain costs and falling consumer confidence. To succeed in this volatile market, McKinsey suggests that retailers “accelerate decision-making tenfold.”
Jan 26, 2023   |  By Pugal Janakiraman
Accessing data from the manufacturing shop floor is one of the key topics of interest with the majority of cloud platform vendors due to the pace of Industry 4.0 adoption. Industry 4.0, also known as the Fourth Industrial Revolution, refers to the emerging trend of technological transformation in manufacturing and related industries.
Jan 26, 2023   |  By Snowflake
It’s 2023 and with the new year comes an opportunity to drive innovation, growth, and digital transformation with data in the face of ongoing economic turbulence. If Snowflake’s report, How to Win in Today’s Data Economy is any indication, data-driven organizations are poised to emerge as the winners of the year with 77% Data Economy Leaders, which is only 6% of those surveyed, experiencing annual revenue growth versus 36% of Data Economy Laggards, the lowest-performing survey group.
Jan 25, 2023   |  By Kent Graziano
Data, data, data. It does seem we are not only surrounded by talk about data, but by the actual data itself. We are collecting data from every nook and cranny of the universe (literally!). IoT devices in every industry; geolocation information on our phones, watches, cars, and every other mobile device; every website or app we access—all are collecting data. In order to derive value from this avalanche of data, we have to get more agile when it comes to preparing the data for consumption.
Jan 25, 2023   |  By Snowflake
Scania is at the forefront of a more autonomous, connected, electric future for the transportation industry. Find out why its Head of Data and Information Management uses data mesh—and Snowflake—to make it a reality. Scania is a global truck, bus, and industrial engine manufacturer and offers an extensive range of related services so its customers can focus on their core business.
Jan 23, 2023   |  By Snowflake
Marketing data integration is the process of combining marketing data from different sources to create a unified and consistent view. If you’re running marketing campaigns on multiple platforms—Facebook, Instagram, TikTok, email—you need marketing data integration. Why? Because being able to assimilate data from different channels and across multiple marketing touchpoints gives you visibility into the overall impact of a campaign, event, or another marketing effort.
Mar 17, 2023   |  By Snowflake
When companies begin the process of moving their data to the cloud, they enter a transformative business journey that can seem intimidating and overwhelming. That’s where BluePi Consulting comes in. With offices in India and Australia, BluePi has extensive experience helping companies make that journey to the cloud. In this episode of “Data Cloud Now,” host Gautam Srinivasan chats with Pronam Chatterjee, CEO of Bluepi, about the challenges of that journey, the strategies employed to navigate it successfully, and the critical role that Snowflake plays in making the journey as seamless and painless as possible.
Mar 15, 2023   |  By Snowflake
“Data Cloud Now” host Ryan Green travels the world, from New York to London, to speak with experts and end users about the ways in which data-driven marketing analytics is helping businesses expand their customer base, increase profitability, and enhance customer experience. The opportunity to use marketing analytics to realize such benefits is greater than it was even just two years ago, thanks to the explosion in readily available first-party, behavioral data and the rise of new data sharing and data analysis tools, which have grown more sophisticated, in part due to their use of AI and ML technologies.
Feb 28, 2023   |  By Snowflake
What will it take for companies in the telecom industry to return to top-line growth? According to Karl Bjurstrom, EVP and Global Head of Tech & Telecom Industries at Capgemini Invent, it’s all about the data. Capgemini is a leading strategic partner to companies worldwide looking to effect a digital transformation of their businesses. In this episode of “Data Cloud Now,” host Ryan Green asks Bjurstrom for his insights on the challenges and opportunities for growth in the telecom industry.
Feb 27, 2023   |  By Snowflake
Snowflake’s cross-cloud platform breaks down silos by supporting a variety of data types and storage patterns. Data engineers, data scientists, analysts, and developers across organizations can access governed structured, semi-structured, and unstructured data for a variety of workloads, without resource contention or concurrency issues.
Feb 22, 2023   |  By Snowflake
As Snowflake rolls out its new Telecom Data Cloud, “Data Cloud Now” host Ryan Green sits down with Phil Kippen, Global Head of Industry, Telecom, at Snowflake, to discuss what it all means for telecom service providers. During the interview, Kippen notes that the arrival of 5G creates new market opportunities but also new operational complexities for telecom service providers as they take on the task of rolling out new services and managing new infrastructure. He explains that the rollout of the Telecom Data Cloud will help companies achieve operational efficiencies by providing a single, unified platform across all domains and business functions within the telecom service provider environment and across all clouds. In addition, Snowflake will help service providers create a new marketplace that will enhance their ability to find new ways to monetize their data and applications and will help them work with partners across the telecom ecosystem to develop new opportunities for collaboration and data sharing.
Feb 17, 2023   |  By Snowflake
Learn about Snowflake Snowpark. What if there was a way to enable your entire team to collaborate securely on the same data in a single platform that just works, regardless of language? Snowpark is here to help. Supercharge your data team to securely build scalable, optimized pipelines in your language. Quickly and efficiently execute machine learning workflows, with your choice of language, from Python to Scala and more. For more details visit:
Feb 14, 2023   |  By Snowflake
Accelerate the growth of your business by monetizing your data and apps in the Data Cloud while serving customers more effectively across clouds and without costly integrations or data pipelines. In this product demo, Snowflake's Lena Pennington shows you how to list your product on Snowflake Marketplace to reach thousands of organizations in the Data Cloud.
Feb 9, 2023   |  By Snowflake
In today's livestream, Evan Troyka and Melanie Klein will introduce the 1-day Snowpark DataFrame Programming course on Snowflake. This 1-day course covers concepts, features, and programming constructs intended for practitioners building DataFrame data solutions in Snowflake.
Feb 8, 2023   |  By Snowflake
In this episode of “Data Cloud Now,” host Ryan Green sits down with Snowflake CIO and CDO Sunny Bedi to discuss how, in today’s uncertain economy, organizations use data and machine learning to maximize operational efficiency and control costs. Sunny and Ryan discuss how to use data and applications to optimize provisioning employees with the right technical resources and software. Snowflake itself has recently developed SnowPatrol — an internal application to analyze, predict, and optimize software spend.
Feb 7, 2023   |  By Snowflake
At Snowflake's biggest Data Cloud Developer Summit in Tel Aviv, lead Snowflake evangelist Eva Murray interviewed Or Lenchner, CEO of Bright Data, and Rotem Alaluf, CEO of, to get their thoughts about their experience as start-up companies building products on Snowflake. #Snowflake #DataCloud
Dec 3, 2021   |  By Snowflake
There's never been a better time to be an entrepreneur looking for investment funding. Global venture capital activity grew mightily in the first half of 2021, and the trend appears to be continuing as we head into 2022. However, that doesn't mean building a new company is any easier. The same inherent resource and growth challenges exist, and venture capitalists still want to see value creation and strong indicators for future success before they invest.
Jul 10, 2020   |  By Snowflake
Data scientists require massive amounts of data to build and train machine learning models. In the age of AI, fast and accurate access to data has become an important competitive differentiator, yet data management is commonly recognized as the most time-consuming aspect of the process. This white paper will help you identify the data requirements driving today's data science and ML initiatives and explain how you can satisfy those requirements with a cloud data platform that supports industry-leading tools.
Jul 10, 2020   |  By Snowflake
Many organizations struggle to share data internally across departments and externally with partners, vendors, suppliers, and customers. They use manual methods such as emailing spreadsheets or executing batch processes that require extracting, copying, moving, and reloading data. These methods are notorious for their lack of stability and security, and most importantly, for the fact that by the time data is ready for consumption, it has often become stale.
Jul 1, 2020   |  By Snowflake
DELIVER ALL YOUR DATA WORKLOADS WITH SNOWFLAKE Gartner predicts that 75% of all databases will be deployed or migrated to a cloud platform by 2022. But how does e a cloud data platform enable a long-term strategy for maximizing all of an organization's data assets? Snowflake's cloud data platform is a highly extensible, multi-region and multi-cloud platform that powers all types of data workloads. Specifically, Snowflake: To learn everything Snowflake offers today's, forward-looking organizations, download our white paper, Snowflake: One Cloud Data Platform for All Your Analytic Needs.
Jul 1, 2020   |  By Snowflake
Most companies that build software have a strong DevOps culture and a mature tool chain in place to enable it. But for developers that need to embed a data platform into their applications to support data workloads, challenges emerge. DevOps for databases is much more complex than DevOps for code because database contain valuable data, while code is stateless. Instantly creating any number of isolated environments Reducing schema change frequency with variant data type
Jun 1, 2020   |  By Snowflake
Companies are moving workloads to the cloud as they seek to improve speed, scale, and agility. Today's data warehouse managers want to boost analytics productivity, increase the ability to scale instantly, and ingest and support a diverse set of data without bottleneck delays. In this white paper, we explain how Snowflake delivers the speed, scale, and agility organizations need for data-driven decision-making.
Jun 1, 2020   |  By Snowflake
Financial institutions are embracing cloud-based data technologies to improve their service and product offerings, streamline operations, and gain deeper customer insights. This ebook features success stories about the many ways financial services companies are leveraging Snowflake Cloud Data Platform to build a 360 degree view of customers, accelerate financial analysis with unlimited scale, and keep sensitive and regulated data secure.
May 1, 2020   |  By Snowflake
Read about Snowflake's comprehensive approach to protecting data and access to data.
May 1, 2020   |  By Snowflake
As companies have recognized the importance of unifying customer data to obtain business insights, customer data platforms that consolidate and activate known customer information have become ubiquitous. Customer data platforms enable marketers to segment and share customer profiles with marketing systems to personalize the content of email campaigns, digital ads, and other channels. In this ebook, we explore how marketers can launch and operate a customer data platform successfully, with a focus on how to.

Snowflake’s mission is to enable every organization to be data-driven. Our cloud-built data platform makes that possible by delivering instant elasticity, secure data sharing and per-second pricing, across multiple clouds. Snowflake combines the power of data warehousing, the flexibility of big data platforms and the elasticity of the cloud at a fraction of the cost of traditional solutions.

Conventional data platforms and big data solutions struggle to deliver on their fundamental purpose: to enable any user to work with any data, without limits on scale, performance or flexibility. Whether you’re a data analyst, data scientist, data engineer, or any other business or technology professional, you’ll get more from your data with Snowflake.

What Makes Snowflake Unique:

  • A Multi-Cluster Shared Data Architecture Across Any Cloud: Easily scale up and down any amount of computing power for any number of workloads or users and across any combination of clouds, while accessing the same, single copy of your data but only paying for the resources you use thanks to Snowflake’s per-second pricing.
  • Secure Data Sharing and Collaboration: Eliminate the cost and headache of static data sharing methods by easily sharing any amount of live structured and semi-structured data, without having to move data, whether it be across your enterprise, with customers and business partners, or to monetize your data.
  • One, Near-Zero Maintenance Platform Delivered as a Service: Choose any combination of infrastructure providers, enable your workloads where you want, rely on Snowflake to manage the data platform, and deploy across and between different clouds and regions to support business efficiencies and data sovereignty.

A Modern Data Platform Built For Any Cloud.