When we talk about e-commerce, we are focusing on providing valuable information through the content, services, and experiences. While B2C has better performance when using a PIM system, B2B needs it most as it gives the business the option to specify the precise workflow and all crucial product information for an effective B2B marketing plan.

Every system has different functions, some of them can be integrated to bring bigger solutions to businesses, specially for those that manage a big amount of data. In case of eCommerce businesses, information has to be integrated within many systems, such as ERP, so it will be accessible with in the company’s logistic processes.

As time goes by, technology leaders are having a hard time improving IT architectures by using API integrations. Also, data management has become more complex because of the acceleration of digital transformation in companies that want to remain competitive in the market. Do companies know that the urgency of digitalization is here? Are companies aware of the importance of workflow automation and what is the role of APIs in connecting services, applications, and clouds?

As you might be aware, Automate.io is ceasing operations from their business products because of a big partnership opportunity with Notion. As they announced in May 2022, they will focus on developing a new product together with Notion.

We are in post-pandemic times but certain things are not going back to “normal”. Although we get used to spending long hours using technology, businesses and people are still having a hard time jumping into a fully cloud-based environment, and that’s ok. There are some risks to consider depending on the business industry, like privacy protocols, control of data, and so on.

Nowadays, SaaS companies have to be ready to offer add-ons to their product, and many of them started having this approach to improve their customer satisfaction. Why? Because customers are looking for products that include integrations with their preferred cloud applications.

I think many of you would agree that the world is in a somewhat precarious situation at the moment. A long period of polarization preceded the current conflict in Ukraine that personally touches many of us. Maybe this is a good time to reflect on initiatives that bring people together and how data-driven insights and connection help us. Integrating (applications, platforms, data) is what we do at elastic.io, but maybe it’s better to think of it as connecting?

For many of us, the word ‘Zapier’ has become interchangeable with the word ‘automation’. They are undoubtedly the most prominent and loved integration service out there. Yet it doesn’t mean that Zapier is the best option for everyone, forever. If you are on this page right now, it means you’ve been searching for Zapier alternatives because it just stopped working for you the way it used to.

If you’re a SaaS company, it is impossible not to tackle the topic of integration. Whether you’re a small software business or a large, established tech enterprise with several SaaS products, every commercial conversation is highly likely to involve the question “Will I be able to sync data from your application with my CRM / ERP / Finance / Marketing” – you name it.

When talking about API integration, the matter of API rate limiting is unavoidable. Researching what the rate limits of the APIs you’re going to ‘consume’ in your integrations are should be part of your overall preparation for the development of your project scope. It is also a crucial detail to know when you will be designing your integrations; rate limits will define early on what mechanism you need to implement to avoid hitting them in the first place.