Location-Based Services (LBS) - Bringing consumers a unified shopping experience
I recently became a new mom, and like many others, there are many frustrating moments for me, big and small. Stepping into a whole new world of products that I’m not aware of ever existed, playing the guessing game on what size anything my baby will need and for how long, and that late-night diaper run to the store, just to name a few. As a consumer, I’m confused, time-strangled and desperately looking for ways to simplify my shopping experiences, both online and offline.