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SaaS Growth Marketing Challenges and Wins in 2024

If you’ve ever tried your hand at growth marketing, you know that it takes hard work and experimentation to get consistent results. Plus, you have to constantly adapt your strategy to account for changes in trends, technology, and your audience. This principle especially rings true for software-as-a-service (SaaS) companies, where the market changes quickly. As a SaaS marketer, you might be feeling the pressure of adapting to the latest market trends.

Bringing Kubernetes-native Sidecars to Kong Mesh

If you're keeping an eye on the service mesh ecosystem, you may have heard a lot of debate about sidecars. Up until recently, there have been some real pain points with sidecars in Kubernetes. As surprising as it sounds, there was actually no real concept of a sidecar at all. With Kubernetes v1.29, a number of those points have been solved with the release of the native sidecars feature. Kong Mesh's most recent release v2.7 adds support for this game-changing feature.

How GenAI is Transforming Software Testing in DevOps

In today's fast-paced software development environment, the integration of AI into DevOps revolutionizes the way teams approach testing. AI, particularly GenAI , proves to be a game-changer, offering unprecedented efficiency and accuracy in software testing processes. By automating repetitive tasks and providing actionable insights, AI is not only enhancing the quality of software but also accelerating deployment cycles.

Appian Platform for the Public Sector

The Appian Platform brings #AI, #ProcessAutomation, and #DataFabric together in a low-code environment so you can unleash digital innovation. With Appian, you’ll automate and optimize your processes from beginning to end so you can compete and win in our rapidly changing world. Learn more at appian.com. The Appian Platform enables you to: See how Appian can help you drive business efficiency, streamline compliance, and connect users and constituents in end-to-end business processes. Appian process automation moves missions forward!

The Future of Telecoms: Embracing Gen AI as a Strategic Competitive Advantage

The telecom industry is undergoing an unprecedented transformation. Fueled by tech advancements such as 5G, cloud computing, Internet of Things (IoT) and machine learning (ML), telecoms have the opportunity to reshape and streamline operations and make significant improvements in service delivery, customer experience and network optimization.

The Strategic Value of ABM: Transforming Client Relationships and Business Growth

When major B2B providers realize that the cost of acquiring new clients is becoming prohibitively high, with much longer sales cycles, both mid-sized and large service providers have shifted their focus towards generating 70 to 85% of their annual revenues from existing accounts year after year. They ensure renewals of Statements of Work (SoWs) and secure a significant portion of new business from these accounts through account mining.

5 Data Fabric Use Cases IT Leaders Should Know About

The magic of a data fabric architecture lies in its ability to unify data access and integration, enable real-time analytics, enhance governance and security, and boost operational efficiency. It’s not just a tool; it’s a game-changer. For IT leaders in this age of acceleration, understanding the top use cases of data fabric can mean the difference between winning and losing the race for customers and market share.

AI Orchestration: Setting the Stage for Enterprise Modernization

Integrating artificial intelligence (AI) into business operations is no longer optional—it’s necessary. Yet, too often, businesses fail to reap the full rewards. AI can’t produce the results that impress stakeholders and drive tangible results unless you take a strategic approach to its deployment.