Column masking for PII and other sensitive data is now universally available — including for SaaS apps, files, events and more.

Easily combine engagement metrics from Facebook, Instagram, Twitter and LinkedIn.

New Fivetran features help data teams jointly orchestrate Fivetran connectors and transformations using dbt Labs’ open-sourced dbt Core* to minimize data latency, monitor ELT pipelines in real time and reduce engineering time.

Market disruptions over the past two years have driven a global surge of mergers and acquisitions. According to Ernst & Young, the first six months of 2021 saw a record $2.6 trillion in M&A activity, obliterating normal levels that hovered around $1.5 trillion per six months prior to the pandemic.

Learn how data integration is the key to a mature analytics practice and more

The Fivetran data models for Shopify Holistic Reporting easily combines Shopify and Klaviyo data into analytic-ready models, helping analysts create a rich portrait of customer personas for marketing and much more.

Dataflow automation platform Prefect brings Fivetran connectors to its open-source orchestration project.

Enterprises using Microsoft Azure can now deliver secure, automated data pipelines while boosting compliance with privacy and industry mandates using Fivetran Business Critical.

How life for data professionals keeps getting better (and more interesting!)

You can now set up Fivetran data pipelines via Databricks Partner Connect. Here’s how to do it.