By now, you’ve probably interacted with a customer service chatbot at some point. However, many of those interactions may have left a lot to be desired. Modern consumers generally expect more than a simple bot that answers questions with predefined answers—they expect a virtual agent that can solve their problems.
Organizations across every industry are aiming to achieve digital transformation initiatives to stay competitive, which increasingly include overcoming the complexity of hybrid and multicloud environments. With resources stretched and margins getting thinner, application programming interfaces (APIs) and the API economy will continue to play a critical role in connecting services, applications, and clouds. So, what do you need to know to help your organization continue to thrive?
Similar to the momentum that cloud technology has had in the business world, AI and machine learning are quickly becoming essential to the enterprise. 86% of companies now view AI as a “mainstream technology,” and corporate AI adoption rose 50% in 2021 from the year prior for initiatives such as service-operations optimization and product enhancement.
API gateways are a critical component of a modern architecture. Apigee X is Google Cloud's API management platform. It also allows users of the legacy Apigee Edge product to leverage Virtual Private Cloud (VPC) products and features, like Cloud Armor and Load Balancers. With these new security and availability advantages come a new set of challenges. The biggest challenge is accessing API backends in multiple VPCs. This introduces VPC peering transitivity restrictions.
Apigee is committed to continually innovating new capabilities and solutions for our customers, and 2021 saw new product launches, partnerships, and best practices for managing your expanding range of business-critical use cases. Here are some of our favorite stories from 2021.
Over the past two decades REST APIs have emerged as a lightweight and flexible standard for enterprise data and backends get exposed to external, partner, and internal applications. Google Cloud’s Apigee is a leader in API Management, allowing users to manage REST APIs — define rate limits, enforce authentication and authorization, block clients that attempt to misuse an API, and ensure APIs work seamlessly as they are updated.
The world is changing for telecommunications operators. We live in a digital age when people, information, and services are more connected than ever, and people expect virtually any service on demand, at their fingertips. STC is already a telecommunications leader in the Middle East, but to remain on top in a competitive field, we must continue to grow and provide valuable experiences for our customers.
Enterprises across the globe are seeing surging demand for digital experiences from their customers, employees, and partners. For many of these enterprises, hundreds of business applications are hosted in private or public clouds that interact with their users (customers, partners, and employees) spread across geographies, channels (web, mobile, APIs, VPNs, and cloud services), and time zones.
We’re excited to share that Gartner has recognized Google Cloud’s Apigee as a Leader in the 2021 Magic Quadrant for Full Life Cycle API Management, marking the sixth time in a row we’ve earned this recognition. We believe this achievement is a testimony to Google Cloud’s differentiated vision for API management and strong track record of delivering continuous product innovation.
Founded in 1930 and headquartered in Jordan, Arab Bank is one of the oldest banks in the Middle East. Operating out of 28 countries, we’ve earned our customers’ trust with a prudent approach to operations and respect for the cultures and customs in the region.
