Instead of the normal ETL or ELT process, we’ll do the opposite, Reverse ETL. Using Reverse ETL allows you to pull customer data from your data warehouse, then push data back into your CRM to empower your sales team. Learn how to enhance your lead data and win more deals during this webinar.

In this video, we will set up a database connection in Amazon RDS with Xplenty. AWS RDS is a feature-rich and mature offering that makes it easy for even less tech-savvy users to operate their own relational databases. Xplenty can help you gain the most benefit from your Amazon RDS deployment. Xplenty offers comprehensive data analysis and management and can integrate your Amazon RDS database with dozens of other services and products. In this way, you can use the technology stack that gives your business the greatest advantage.