Snowflake recently announced results from the 2022 Customer Experience Survey. Hopefully, you’ve already heard about Snowflake’s overall Net Promoter Score (NPS) of 72*, a score more than three times the industry average of 21, based on the Qualtrics 2021 NPS Industry Benchmarking Report. The survey also asked customers for feedback on specific Snowflake experiences along the customer journey, from initially researching the product to implementation to getting help and support when needed.

About 80% of the world’s data is unstructured. Unstructured data within documents, emails, web pages, images, comments on blogs and social media sites, and more can be extraordinarily valuable, making the ability to process this kind of data vital for organizations that want to make data-driven decisions.