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By Databox
Far too many small businesses, especially those without internal digital marketing teams or those working with external marketing professionals or agencies, overlook one of the most critical aspects of a well-rounded SEO program: data-driven SEO. According to a recent Databox research, 67% of businesses handle content marketing and SEO internally, yet many may not be fully leveraging data to optimize their efforts.
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By Databox
Marketing is like the complex blood system of the body. It has too many branches spreading into each and every area of the body. Some are thin, some are thick – but all are equally important for healthy functioning. Automation can help you cut down some of the work in this system and focus on those bigger, fatter arteries that supply blood directly to the heart of the business. It can help you run multiple campaigns at once and stay ahead of the competition.
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By Databox
Tracking standard metrics isn’t enough – while many businesses monitor page views, bounce rates, and similar metrics, only a few are really taking advantage of these insights to acquire new customers. You should understand what’s bringing people in, what’s driving them away, and—most importantly—how to get them to stay and convert So, what metrics should you actually pay attention to? And how can you leverage those insights to consistently bring in new customers?
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By Databox
Managing social media isn’t just about posting content—it’s about measuring what works, improving what doesn’t, and driving real results. But when you’re flooded with likes, shares, comments, and a handful of other metrics, it’s tough to figure out what’s actually working. Social media analytics tools cut through the clutter.
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By Databox
Since sales and marketing both drive customers down the pipeline, it’s no wonder that the two departments often work together. When we surveyed more than 170 companies about their sales and marketing alignment, the majority told us that sales have at least some influence on marketing. About 45% of the respondents reported that their sales have a significant influence on their marketing.
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By Databox
The OKR (Objectives and Key Results) framework is an approach used by companies that sets goals to improve alignment, engagement, and performance. OKRs became well-known after being used by Google and Intel and are now widely accepted across various industries, especially SaaS businesses.
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By Databox
Let’s be real – client reporting often feels like the marketing world’s equivalent of doing taxes—tedious, time-consuming, and to be honest, not the reason you got into this field. Adding to the frustration is the fact that, more often than not, many clients don’t even understand their reports. That’s why marketers often talk about how reporting feels like a necessary evil. But what if we looked at reporting as a tool for client retention?
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By Databox
AI Adoption in SMBs: Key Trends, Benefits, and Challenges from 100+ Companies With larger competitors already using AI to streamline operations and gain a competitive edge, SMBs can’t afford to fall behind. But for many, adopting AI is easier said than done. Limited budgets, lack of in-house expertise, and the fear of wasting time and resources on the wrong tools often leave business owners stuck in decision paralysis.
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By Databox
Producing high-quality content on a consistent basis is no small feat. Even seasoned content teams struggle to handle the pressure of churning out work that resonates, converts and ranks (especially with Google’s slew of algorithm updates ). At companies with smaller in-house marketing teams without specialized content professionals? That pressure can feel…crushing.
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By Databox
Sam Kuehnle (VP of Marketing at Loxo) shares how to craft a marketing plan that aligns with, and contributes to, your company’s annual revenue target.
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By Databox
The Databox Growth plan is designed for teams who need quick answers and for analysts who don’t want to be the bottleneck. We took powerful analytics tools you normally find in expensive BI tools, made them easy to use, and packed them into one plan. Then we added AI to help you get those answers even faster!
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By Databox
Learn how to build a marketing plan that aligns with your company’s goals, and helps ensure you hit your marketing targets. We’ll cover everything from working with sales and other teams, to identifying the “levers” you need to pull to have the best chance of hitting your target.
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By Databox
Thanks for joining our exclusive live broadcast. Feel free to share your questions and interact with other participants in the chat.
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By Databox
How many deals will you close next month? How many website sessions will you get? How many impressions will your social channels get? When you don’t know what your performance will be, it’s hard to set realistic goals, craft plans, or have the right team in place. Databox Forecasts helps you predict future performance so you can make more accurate plans now. In this video, you’ll learn: Bookmark this tab AND share the series with your entire company/team! Databox empowers everyone - leaders, managers, and individual contributors alike.
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By Databox
Want to turn your data into growth? We are back with all-new Metric & Chill LIVE episodes hosted by Jeremiah Rizzo, Director of Product Marketing at Databox. What to Expect: Insightful talks with successful business leaders Actionable insights to improve performance Live shows where you can participate and ask questions Want to attend the LIVE show or get the episodes emailed to you? Sign up at databox.com/newsletter or subscribe to "Metrics & Chill" on your favorite podcast app.
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By Databox
Forecasting Metrics and KPI Forecasting with Databox - a Predictive Analytics tool has never been easier. With Metric Forecast you can anticipate the future of your most important metrics, such as website traffic, sales revenue, or customer engagement. Adjust Forecasts for holidays, use confidence scores for reliability, and save forecasts to track performance. Say goodbye to guesswork in your digital metrics and start making more confident, data-backed decisions.
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By Databox
While dashboards let you see real-time performance to answer “How am I doing right now?”, Reports take it a step further. With Reports, you can provide a more comprehensive view of your historical performance - with all the context - to your teams, clients, or stakeholders. In this video, you’ll learn: Bookmark this tab AND share the series with your entire company/team! Databox empowers everyone - leaders, managers, and individual contributors alike.
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By Databox
The Databox White Label Add-On provides you with your own Analytics platform, complete with dashboards, notifications, reports, and even a mobile experience. All accessible to you, in just a few clicks.
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By Databox
Metric Insights is your new central hub for all things metric performance, helping you to unlock your metrics potential. Regardless of your role, chances are you’re keeping a close eye on a handful of key metrics. Sometimes, that means taking a closer look at a specific metric to help you improve it. Metric Insights can help you do that.
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Databox pulls all your data into one place, so you can track performance and discover insights in real-time.
Databox is an app that serves as a personal data assistant, helping business users pay attention to what matters, when it matters. From a morning briefing that makes sure you start the day knowing where you stand and how you’re progressing towards your goals, to smart alerts throughout the week that let you know when something needs your attention, Databox makes sure you’re never in the dark about the data that matters most to you. With Databox, you can focus on driving results -- not putting out fires.
Do you know how your data performed today?
- Track everything all in one place, from any device: Connect all your data sources to track all your company’s performance in one place, from any device. Just one login to track Google Analytics, HubSpot, Salesforce, Facebook Ads, Google AdWords, and 50+ others.
- Launch beautiful dashboards, no coding required: Choose from our library of pre-made templates, or create your own dashboard using our drag and drop editor, and have beautiful, real-time visualizations of your data in minutes.
- Focus more on the metrics that matter: Set goals and monitor progress in real time so your whole team can spot issues as they happen and make the adjustments needed to stay on target.