The Digital Banking Customer Experience is more Important than Ever
The importance of digital banking and electronic commerce has proven all the more important during the pandemic. Online shopping is the only choice in many cases for conducting commerce. A recent McKinsey report, pre-COVID 19 outbreak, revealed that retail digital banking acceptance was already high. It has increased to the point where 60% of customers under the age of 70 use digital channels. That number increases to 75% for those under the age of 50.