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How ThoughtSpot Uses ThoughtSpot for Field Marketing

As ThoughtSpot’s SVP of Corporate Marketing I oversee a field marketing team that acts as the glue between our Marketing and Field Sales teams. When people talk about field marketing, they’re often just thinking of events — but we have a far broader remit than that. Each member of the Field Marketing team sits within a specific sales region, acting as a kind of regional CMO.

Ep 59: New Zealand's Crown Research Institute CDAO, Jan Sheppard on Treating Data as a Treasure

Treating data as a treasure is a foundational principle for Jan Sheppard, the Chief Data and Analytics officer at New Zealand’s Crown Research Institute of Environmental Science and Research (ESR.) This agency leads ongoing research in public health, environmental health, and forensics for the country of New Zealand. Like many other CDAOs, her role is relatively new. But the unique values she applies to data can be traced back many hundreds of years to the indigenous Maori people of her country. Through her work, Jan recognizes the profound impact data can have on people and their environments for generations to come.

The case for a query modification language and why dashboards are dead

In 1895, a German physicist was trying to determine if he could observe cathode rays escaping from a glass tube and noticed an unexpected glow on a fluorescent screen several feet away. On further examination, it turned out to be a different kind of radiation that we now know as X-ray. Fast forward to today and you can’t even imagine diagnosing many medical problems without the X-ray.

What's new in ThoughtSpot Analytics Cloud 8.7.0

Want to bring the data-driven insights created in ThoughtSpot to the apps your teams use most? With this month's release of ThoughtSpot Analytics Cloud 8.7.0.cl, we're launching ThoughtSpot Sync that lets you operationalize your insights by sending data directly to tools like Slack, Microsoft Teams, and Google Sheets. Watch this video to learn more about ThoughtSpot Sync, along with other new features like Liveboard tabs and threshold-based alerts in SpotIQ Monitor.

Activate your data: How to get started with ThoughtSpot Sync

Every data team wants to make insights more actionable for frontline business users. The only question is how. You know they spend the majority of their time in business-critical tools like HubSpot, Slack, and Microsoft Teams. So why not bring the data-driven insights created in ThoughtSpot to the apps they use most? With ThoughtSpot Sync, you can. Starting today, ThoughtSpot customers will be able to send insights directly from ThoughtSpot to Google Sheets, Slack, and Microsoft Teams.

9 best practices and tips to follow for effective data visualization

Visualizing data is an important aspect of presenting insights clearly. But it's not always easy to create an effective visualization that people will understand on their first glance, or even second. So how do you create the kinds of graphs and tables that leave key stakeholders thinking, " Wow! I need this information!" In this post, we will discuss the top nine best practices for data visualization.

Three dbt data modeling mistakes and how to fix them

When I first started my role as an analytics engineer, I was tasked with rewriting a bunch of data models that were written in the past by contractors. These models were taking over 24 hours to run and often failed to run at all. They were poorly thought out and contained a bunch of “quick fix” code rather than being designed with the entire flow of the model in mind.