Analytics

Experts predict the big data market will be worth $474 billion by 2030, proving data is incredibly valuable for businesses of all types. However, a company's ability to gather the right data, interpret it, and act on those insights will determine the success of data projects. The amount of data accessible to companies is increasing, as are the different types of data available. Business data comes in a wide variety of formats, from strictly formed relational databases to social media posts.

We previously announced Snowflake’s Unistore workload, which continues Snowflake’s legacy of breaking down data silos by uniting transactional and analytical data in a consistent and governed platform. Today, we are pleased to announce that Hybrid Tables — the core feature powering Unistore — is in public preview in select AWS regions. Hybrid Tables is a new table type that enables transactional use cases within Snowflake with fast, high-concurrency point operations.

Change data capture (CDC) has long been one of the most popular, reliable, and quickest ways to connect your database tables into data streams. It is a powerful pattern and one of the most common and easiest ways to bootstrap data into Apache Kafka®. But it comes with a relatively significant drawback—it exposes your database’s internal data model to the downstream world.

Integration as a Service (IaaS) has emerged in recent years to become a pivotal force in 2024. This cloud-based solution is redefining how businesses operate in the digital landscape. It represents a significant leap in the integration of software applications, platforms, and services by streamlining processes that were once seen as cumbersome and time-consuming.

Put simply, data literacy is the ability to translate data into insights, a capability that every technology buyer is seeking this year. The importance of data has been well established and technology leaders understand the value sitting dormant in their ever-growing databases. When researching the right application for their teams, features that boost data literacy will be front of mind for your buyers.