Studies show that people remember over 80% of the visual information, whereas, for text, the number stands at a mere 20%. Images can completely transform the look and feel of a website or a blog. High-quality images relevant to the content on the web page have the power to transform your normal website into something extraordinary. Preparing images before you publish is an important step to ensure your website is well designed and optimized. This, in turn, aids in loading the website faster.

Vacation season is upon us, and lots of business owners are looking forward to a well-deserved time-off. Yet, most of them are also struggling with anxiety as vacationing means leaving their business behind, and everyone knows that the worst things happen when you are not looking. To minimize those risks and keep your heart at ease when enjoying your vacations, try marketing automation.

Articles customized for browsers are one of the simplest techniques of getting website visitors. Astonishingly, large corporations spend a lot of money on SEO copywriting. However, you may produce SEO-optimized content without paying a dollar by using automated tools. It is possible to do keyword research, acquire link ideas, check for plagiarism and enhance readability by employing SEO writing aid tools.

Research shows that 91.4% of internet users watch video online each week and 84% of marketers report that video has helped generate leads. This makes it more important than ever for businesses to find and utilize the right tools for storing, organizing, and sharing video content. Video hosting software tools are specifically designed to help you manage your video content, upload them to your site, and quickly distribute them online.

WordPress is a Content Management System (CMS), which is a tool that optimizes the process of producing, storing, and displaying web material. But you already know that, right? Well, how about this then – did you know that WordPress began as an improvement tool to improve the routine typography of day-to-day writing, but it was later adopted as a blogging tool? When it was first released, WordPress was nothing more than a typographic improvement.

We live in a mobile-first world, and having a mobile marketing strategy is becoming an imperative for SMBs. If one of your goals is to win over the mobile audience, inspire mobile purchases, and boost brand visibility and awareness on mobile devices, then you need to start creating your 2022 mobile marketing strategy. That said, trying to build a winning mobile marketing strategy manually is a waste of time, effort, and ultimately, money.

One-page websites with a specific goal are known as landing pages. You can use them to promote or sell a product or service, sign people up for your email list, or to target specific types of customers. Having more landing pages increases the number of leads; therefore, landing pages are a must if you want your business to flourish. However, it might be challenging, especially for new businesses.