Built with BigQuery: The new era of CDPs Built on BigQuery
Enterprises are leveraging cloud investments to supercharge marketing efforts by building a Composable CDP with BigQuery and Hightouch.
Systems | Development | Analytics | API | Testing
Modern Software Development For Today's Systems & Applications
Live: Optimizing Snowflake Costs with Observability & Accountability
Join Felipe Hoffa and Scott Redding, Sr Solutions Architect, as they discuss query tags, query fingerprinting, and warehouse size for queries to optimize cost.
Snowflake Native Apps Overview
Leverage the Snowflake Native App Framework to build, market, monetize, and distribute an app to customers across the Data Cloud seamlessly and securely. Public Preview on AWS. Private Preview on GCP and Azure.
The Benefits, Challenges and Risks of Predictive Analytics for Your Application
In this modern, turbulent market, predictive analytics has become a key feature for analytics software customers. Predictive analytics refers to the use of historical data, machine learning, and artificial intelligence to predict what will happen in the future. This ability to analyze and predict future scenarios sets certain applications apart from the pack, offering application teams significant advantage in a competitive market.
Installing MiNiFi agents has never been so easy!
This video walks you through one of the new features coming with Edge Flow Manager 1.6.0: the one-line installer command. Did you ever think that installing a MiNiFi (C++ or Java) agent was complicated? Did you ever struggle with generating and configuring the certificates for mTLS communication between the agents and Edge Flow Manager?
Improving education for the digital economy
In this segment, Geraldine Wong, CDO of GXS Bank observes that education has evolved from purely theoretical to more hands-on projects. However, education still needs to better teach students operations and governance, not just prototype building and reliance on machine learning.
Creating a data-driven culture with self service and data literacy
In this segment, Geraldine Wong, CDO of GXS Bank, explains how her bank's data strategy aims to promote inclusion through superior data insights and AI, but achieving this requires building a data-driven culture by providing employees the right tools, access, and knowledge about the data.
Announcing BigQuery Studio - a collaborative analytics workspace to accelerate data-to-AI workflows
BigQuery Studio lets analytics practitioners use SQL, Python, Spark or natural language directly within BigQuery, to streamline analytics workflows.
Harnessing the power of PaLM in BigQuery
By integrating Vertex AI foundation models in BigQuery, you can analyze unstructured data from right inside BigQuery.
ThoughSpot for Google Marketing
Spend less time waiting for answers and more time crafting campaigns using ThoughtSpot’s search and generative AI-powered analytics.