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Analytics

The Guide to Data Integration in Merger and Acquisition

Mergers and acquisitions (M&As) are strategic business activities where two or more companies join forces by combining their assets, operations, and management structures, often resulting in a unified entity or allowing one company to absorb another. These transactions are typically pursued to enhance competitive advantage, expand market share, or achieve operational efficiencies.

The Role of Data Governance in Successful Mergers and Acquisitions: Why It Matters

Mergers and acquisitions (M&A) have become a stepping stone to corporate growth strategies. Companies worldwide are actively turning to these deals to expand market reach and drive financial performance. The latest data from EY-Parthenon confirms this trend, with M&A activity projected to surge by 12% in 2024. While the idea of combining companies is undeniably exciting, a critical yet often overlooked factor that can either make or break a deal is data governance.

Apna Unlocks AI Job Matching for 50 Million Users With Confluent & Onehouse

Since its beginnings just five years ago, Apna has become the leading jobs site for tens of millions of workers in India, the largest labor market in the world. Today, Apna has more than 50 million registered users, resulting in more than 5 million interviews and 100,000 jobs activated per month.

A New Era of Lifecycle Marketing with the AI Data Cloud and AI Decisioning

Every business has key customer behaviors it aims to drive — whether it's encouraging repeat purchases, promoting product upgrades or boosting add-on services. Yet, despite access to advanced marketing technology and rich customer profiles, most businesses still rely on broad, generalized lifecycle marketing campaigns that fail to engage with customers.

Comprehensive Guide to EDI Documentation

Believe it or not, there was a time when healthcare providers, global enterprises, Ecommerce stores, and other organizations used proprietary—and often very different—methods to communicate with other businesses for everything from invoices to purchase orders. You can maybe imagine how difficult communication between businesses was before the introduction of EDI.

21 Essential Digital Marketing Tools for Growth in 2024 (Across 7 Categories)

Digital marketing tools aren’t just a convenience—they’re a lifeline. It may sound intense, but without the right tech stack, your business risks falling into the shadows while competitors soar ahead. Think about it – the right tools don’t just improve productivity, but they also help you do more with less, freeing up time for strategy over stress.