Customer care organizations are facing the disruptions of an AI-enabled future, and gen AI is already impacting customer care organizations across use cases like agent co-pilots, summarizing calls and deriving insights, creating chatbots and more. In this blog post, we dive deep into these use cases and their business and operational impact. Then we show a demo of a call center app based on gen AI that you can follow along.

Data completeness plays a pivotal role in the accuracy and reliability of insights derived from data, that ultimately guide strategic decision-making. This term encompasses having all the data, ensuring access to the right data in its entirety, to avoid biased or misinformed choices. Even a single missing or inaccurate data point can skew results, leading to misguided conclusions, potentially leading to losses or missed opportunities.

Working with large volumes of data requires effective data management practices and tools, and two of the frequently used processes are data ingestion and ETL. Given the similarities between these two processes, non-technical people seek to understand what makes them different, often using search queries like “data ingestion vs ETL”.

We tested a product-led go-to-market motion last year. Here are the exciting results and learnings.

New legislation affirms the governance and security responsibilities of all organizations doing business in the EU.

A data catalog is a central inventory of organizational data. It provides a comprehensive view of all data assets in an organization, including databases, tables, files, and data sources. Efficiently managing large amounts of information is crucial for companies to stay competitive. This practice is especially applicable to large organizations with scattered data.

In December 2023, Snowflake announced its acquisition of data clean room technology provider Samooha. Samooha’s intuitive UI and focus on reducing the complexity of sharing data led to it being named one of the most innovative data science companies of 2024 by Fast Company. Now, Samooha’s offering is integrated into Snowflake and launched as Snowflake Data Clean Rooms, a Snowflake Native App on Snowflake Marketplace, generally available to customers in AWS East, AWS West and Azure West.