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Organizations are building data lakes and bringing data together from many systems in raw format into these data lakes, hoping to process and extract differentiated value out of this data. However, if you’re trying to get value out of operational data, whether on prem or in the cloud, there are inherent risks and costs associated with moving data from one environment to another.

If you’re navigating the complexities of CRM and business automation, SFDC could be the game-changer you need. With SFDC, or Salesforce.com, businesses access a suite of tools for customer relationship management, marketing automation, and analytics to streamline operations. This article offers a focused look at how implementing SFDC strategies can elevate your data handling, improve customer engagement, and protect your information, all while bolstering your sales and marketing efforts.

A data catalog is a central inventory of organizational data. It provides a comprehensive view of all data assets in an organization, including databases, tables, files, and data sources. Efficiently managing large amounts of information is crucial for companies to stay competitive. This practice is especially applicable to large organizations with scattered data.

In December 2023, Snowflake announced its acquisition of data clean room technology provider Samooha. Samooha’s intuitive UI and focus on reducing the complexity of sharing data led to it being named one of the most innovative data science companies of 2024 by Fast Company. Now, Samooha’s offering is integrated into Snowflake and launched as Snowflake Data Clean Rooms, a Snowflake Native App on Snowflake Marketplace, generally available to customers in AWS East, AWS West and Azure West.

At the intersection of data management and business strategy lies the data steward. Tasked with safeguarding data integrity and enabling informed business intelligence, data stewards are fundamental to modern organizations. They ensure data is clean, compliant, and utilized effectively. Our exploration will detail the crucial role of data stewardship in navigating and leveraging an enterprise’s data landscape.

At a time when AI is exploding in popularity and finding its way into nearly every facet of business operations, data has arguably never been more valuable. More recently, that value has been made clear by the emergence of AI-powered technologies like generative AI (GenAI) and the use of Large Language Models (LLMs).

Let's talk about something that might not be your favorite topic but is super important: data privacy and security. Now, I know it might sound like just another box to tick off, but hear me out. Ignoring data privacy in today's digital world is like forgetting to lock your doors in a busy neighborhood. Not the best idea, right? We previously discussed the importance of data privacy in analytics, let’s now look at the implications of lack thereof.