Systems | Development | Analytics | API | Testing

A better way for data leaders to approach generative AI

Generative AI is far more than a passing fad. But it’s still far from flawless. In this segment, Alex Viana, VP of Data at Vercel emphasizes the importance of having a strong data infrastructure and system in place before integrating AI tools, so they can bring value to data leaders as a multiplier rather than a crutch.

How Marketers Can Leverage Generative AI for Creative Breakthroughs, Scalability, and Speed

The conversation around generative AI naturally veers toward productivity, but people overlook this one, salient benefit: jumpstarting creativity. The best marketing combines data insights and creativity—and that’s where one of the many generative AI opportunities is for marketers.

Opening Keynote From Snowflake Summit 2023

Snowflake has been on a journey to break down silos to help organizations put their data to work. From high-performance analytics at scale to global collaboration across shared data to enabling full programmability without sacrificing governance, Snowflake continues to redefine what's possible with data... and we're just getting started.

The Snowflake Healthcare & Life Sciences Data Cloud

Healthcare and life sciences organizations are under unprecedented pressure to adapt and respond to changing patient needs, regulations, and market conditions. Snowflake’s Healthcare & Life Sciences Data Cloud enables healthcare and life sciences organizations to securely leverage the full potential of data to help deliver exceptional patient and business outcomes and accelerate medical innovation, while ensuring the highest levels of data security, governance, and compliance.

Unlocking Cost Optimization: Insights from FinOps Camp Episode #1

With the dramatic increase in the volume, velocity, and variety of data analytics projects, understanding costs and optimizing expenditure is crucial for success. Data teams often face challenges in effectively managing costs, accurately attributing them, and finding ways to enhance cost efficiency.

Understanding the Business Intelligence (BI) Solutions Spectrum

Business intelligence (BI) and analytics solutions empower non-technical business people and experts to make better decisions and improve business performance, and its importance has been illustrated by the huge growth of the industry in the last few years. Various sources estimate the BI market to reach over $40B in the next five years.