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BI

A CFO's Perspective: Understanding The Positive Business Impact of a Modern Financial Analytics Approach

I recently sat down with CFODive to discuss the importance of modern financial analytics in transforming the way financial leaders and their organizations operate – a topic that is only becoming increasingly prominent. Business strategies have had to rapidly adjust to address market volatility, consumer trends, and unpredictable world events. These dynamics have forced finance teams to rethink how they are using data and analytics and take a more modern approach.

How Piano Helps Companies Use Captured Data to Understand Customer Behavior

Big B2C companies looking to better understand their customers and influence their behavior are turning to Piano’s analytics and activation platform to glean insights from captured data. In this episode of “Powered by Snowflake,” Daniel Myers chats with Piano CEO Trevor Kaufman how his company’s “digital experience cloud” takes behavioral data from customer website interactions from across the digital ecosystem and gives its clients the ability to run predictive analytics and create visualizations and reports that provide critical information about those customers' habits, interests, transactions, and more.

Technical intro to Cortex Data Foundation for SAP with BigQuery

Cortex Data Foundation for SAP provides templates, solution content, deployment accelerators, and reference architecture to solve business problems. In this video, Lucia Subatin takes a deep dive into the technical details of Cortex Data Foundation for SAP by providing the recipe, ingredients, and some pro tips to deploy the data foundation solution content. Put on your chef’s hat and apron and get ready to start deploying!

Billie Boosts Innovation With Snowflake Data Cloud

Billie is among the fastest-growing financial services startups globally—providing German companies with flexible B2B “buy now, pay later” transactions. In this video, Igor Chtivelband, VP of Data, takes us on the Billie & Snowflake success journey, from migrating Billie's data warehouse to the Snowflake Data Cloud to better identify potentially fraudulent transactions.

AI-First Benefits: 5 Real-World Outcomes

Artificial intelligence (AI) has been a focus for research for decades, but has only recently become truly viable. The availability and maturity of automated data collection and analysis systems is making it possible for businesses to implement AI across their entire operations to boost efficiency and agility. AI has the potential to transform operations by improving three fundamental business requirements: process automation, decision-making based on data insights, and customer interaction.

Lightweight Batch Streaming

What’s an easy, low-cost way to batch stream data into Snowflake in near real-time? In this episode of Snowflake Bytes, Felipe Hoffa uses RSVP data from Meetup to demonstrate how you can use Google Cloud Pub/Sub and Snowpipe to do just that. Meetup publishes about 4 thousand RSVPs for events per hour that it can use to analyze what’s happening around the world. In the video, you’ll find a link to Hoffa’s blog post, which shares the code he used to create a lightweight pipeline to automatically ingest each of these files into Snowflake so that they can be queried.

5 Benefits of Low-Code, No-Code BI Solutions

Extensive coding was once necessary for software development. But while businesses still hire software developers to build an application, low code solutions have changed the game. Enterprise applications are now developed without writing a single line of code. Today, complex applications are developed within hours with low-code or no-code business intelligence (BI) platforms.

How to turn integrated data into an integrated experience

Talend has a lot in common with our customers. We collect a whole lot of data. We take pride in how we use that data. And we’re always looking for new ways to drive better business outcomes with our data. That is why Talend recently launched the Digital Touchpoint Model (DTM) initiative to create an exceptional, data-driven, “One Talend” support experience for customers, using our own products and innovative best practices.