There’s no question which technology everyone’s talking about in retail. Generative AI continues to promote incredible levels of interest with its promise of next-level productivity and new kinds of employee and customer experience. It’s all happening at light speed. When ChatGPT burst onto the scene, it gained hundreds of millions of users in a matter of months.

Data is increasingly becoming critical for the public sector — from guiding decisions in higher education to enhancing citizen services and streamlining government operations. Government agencies are overwhelmed with data, whether it be structured, like incident logs, or unstructured, like satellite images. Harnessing the vast amount of data can become a burden for any organization, yet the insights have the potential to significantly improve quality of life and strengthen national security.

As the frenzied hype around generative AI cools off and as we get into the year of ideation, earlier adopters of AI are starting to see the results of initial experimentation. And these conversations are increasingly shifting to a more problem-oriented mentality. A lot of people were understandably swept up in the excitement of all that AI can do, only to find that some use cases were too risky or that those problems could be solved with traditional methods that were less costly.

Why now is the time for data leaders in financial services to address the challenges of tick data analysis — and how Snowflake can help.

As one of the most widely used libraries in the Python ecosystem, pandas helps developers analyze, load and transform data across data science, data engineering and machine learning. The flexibility and ease of use of the pandas API have driven rapid growth in popularity, with pandas being used by one in every five developers, according to the StackOverflow 2024 Developer Survey.

Snowflake has always been committed to helping customers protect their accounts and data. To further our commitment to protect against cybersecurity threats and to champion the advancement of industry standards for security, Snowflake recently signed the Cybersecurity and Infrastructure Security Agency (CISA) Secure By Design Pledge.

Every business has key customer behaviors it aims to drive — whether it's encouraging repeat purchases, promoting product upgrades or boosting add-on services. Yet, despite access to advanced marketing technology and rich customer profiles, most businesses still rely on broad, generalized lifecycle marketing campaigns that fail to engage with customers.

Energy, the driver of the global economy, is undergoing one of the largest secular shifts of our time, propelled by hundreds of trillions of dollars in global investment in the next 25 years. This shift creates a tremendous opportunity for energy companies. And, at the heart of successfully navigating this change sit data and AI.

Uncertainty is the new norm for today’s brand advertisers and advertising agencies. Google has once again changed its stance on third-party cookies, keeping them for at least the time being. With the future of cookies still uncertain, many advertisers have already been preparing to use alternative targeting strategies, such as first-party data and contextual targeting.

At Snowflake, our product philosophy is centered on a single unified platform, and thus, a single core engine. To support all your workload needs with unmatched performance and efficiency, we continuously enhance and deliver performance improvements on this core engine. This approach allows you to benefit from enhanced performance effortlessly, without incurring additional costs or requiring migrations, upgrades or manual intervention.