Every Experience Matters: What is the Real Cost of Bad Software?
In the past two weeks, this series has taken a look at how often consumers encounter errors while browsing online and some of the behaviors a user will display when discovering a bug. If you’re new to the party, I’ll encapsulate it here by saying mobile apps are rife with coding issues and the vast majority of consumers have little to no tolerance for low-performing software. What we haven’t discussed yet is the ripple effect of one user encountering a problem.