Organizations are swimming in data, but are they actually getting the most value out of it? A recent report by Seagate and IDC found that while enterprise data is projected to increase at 42.2 percent annually over the next two years, up to 68 percent of it may go unused.

Data can transform a struggling business into a successful one. Learn what data transformation is, how it’s done, and why it’s essential for your analytics program.

Minimize human error, combine disparate marketing data and have a true conversation about marketing campaign effectiveness.

We now support more popular enterprise data sources, including IBM db2, Oracle RAC and SAP HANA.

Pre-owned vehicle ecommerce business replicates MySQL data, saves six engineers over four months of manual work & improves data reliability for analytics teams.

Learn about ETL and ELT so you can decide which method works for you.

One of the most effective marketing strategies is to send emails based on the behavior of the recipient. By triggering on how your customers interact with your product, you’re able to share content that’s actually aligned with what they’re doing and thus more likely to resonate. By using automated email workflows it’s possible to share über-relevant content at scale with large cohorts of customers.