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Analytics

How Trigo Built a Scalable AI Development & Deployment Pipeline for Frictionless Retail

Trigo is a provider of AI & computer vision based checkout-free systems for the retail market, enabling frictionless checkout and a range of other in-store operational and marketing solutions such as predictive inventory management, security and fraud prevention, pricing optimization and event-driven marketing.

Data-driven marketing 101: benefits, examples and implementation

Back in the old days, marketing was ridden with a lot of guesswork. Sometimes, unexpected campaigns brought new leads and converted prospects into customers. Other times, the best-designed campaigns flopped, the market remained unmoved and all you could hear after the launch of a campaign was silence. Data-driven marketing rose from the pains of this insecurity and took on the overwhelming growth of data for its support.

How to deliver exceptional CX with embedded data analytics

Your customers are surrounded by data all the time, gaining a range of experiences looking for insights to fuel their decision making. You can guarantee that each application they interact with will have a varying degree of sophistication in how they use and interpret data. It’s tough in the market, right now you need to retain your customers and take essential market share within your space. You might have less time to innovate your product right now as you focus on your core offering.

A Guide to Autonomous Monetization Monitoring for the Gaming Industry

Similar to other companies in the entertainment industry, gaming companies typically drive revenue from three sources: in-app purchases, ads, and subscription. A couple of examples of these sources include creating different in-app purchase options for each game and various ad units from multiple ad networks. While this diversity in revenue streams may be advantageous from a business perspective, from a technical standpoint, it creates numerous challenges.

CDP Private Cloud ends the battle between agility & control in the data center

As a BI Analyst, have you ever encountered a dashboard that wouldn’t refresh because other teams were using it? As a data scientist, have you ever had to wait 6 months before you could access the latest version of Spark? As an application architect, have you ever been asked to wait 12 weeks before you could get hardware to onboard a new application?

Why an integrated analytics platform is the right choice

Companies realize that in order to grow, connect products and services, or protect their business, they need to become data-driven. In selecting the tools to realize these goals, organizations effectively have two choices: a self-selected combination of analytics tools and applications or a unified platform that handles all. In this blog we will discuss the challenges of the former choice that will provide justification for the latter.

Using Your Existing API to Become a Snowflake Data Marketplace Provider, Part 2

One thing nearly all such data providers have is a REST API. Snowflake’s recently announced external functions capability allows Snowflake accounts to call external APIs. By using external functions, data enrichment providers can fulfill requests for data from Snowflake Data Marketplace consumers.

Aceable Switches From Alooma to Fivetran, Eliminates ETL Maintenance

After Alooma announced it was sunsetting its services for Redshift customers, Aceable moved to Fivetran for data integration. In one week, the business integrated all of its sources, including MongoDB — a project that was never completed with Alooma. With Fivetran, Aceable eliminates the need for back-end maintenance and adds Jira to its stack to track project progress across the entire org.