Systems | Development | Analytics | API | Testing

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Next-Gen Customer Loyalty Programs with Data Streaming

Buy 10 sandwiches, get 1 free. Classic punch cards (and fishing for them in your wallet or occasionally misplacing one) have become a thing of the past, as today's digital landscape demands more innovative solutions. Today’s customer loyalty programs are increasingly sophisticated—evolving, proliferating, and diversifying across every industry from retail, travel, and hospitality to healthcare (e.g., a discount for paying within 30 days of a hospital visit).

Fueling Enterprise Generative AI with Data: The Cornerstone of Differentiation

More than two-thirds of companies are currently using Generative AI (GenAI) models, such as large language models (LLMs), which can understand and generate human-like text, images, video, music, and even code. However, the true power of these models lies in their ability to adapt to an enterprise’s unique context. By leveraging an organization’s proprietary data, GenAI models can produce highly relevant and customized outputs that align with the business’s specific needs and objectives.

Data-Informed vs. Data-Driven: A Conversation With David Cohen, CDO At Weight Watchers

In this "Data Cloud Podcast" episode, David Cohen, Chief Data Officer at Weight Watchers, shares his thoughts on why having silos of information hobbles an organization and how Snowflake continues to help Weight Watchers do its job well. He also walks through the important distinction between what it means to be data-informed versus data-driven.

Api Integration - Importance And Best Practices

In today’s digital world, applications need to communicate with each other to provide users with seamless experiences. This communication is often made possible through APIs (Application Programming Interfaces). API integration is a process where different software systems are connected using APIs, allowing them to share data and functionalities. Let’s delve deeper into what API integration is, how it works, and why it’s crucial for modern software development.

Simplified Integration: Unveiling the Latest Features in WSO2 Low-Code Integration Products

Embark on a journey through the evolution of WSO2 integration products, showcasing their renowned and battle-tested runtime, refined through thousands of deployments over a decade. In 2024, we're undergoing a transformative shift, prioritizing an enhanced development experience while maintaining the robustness of the runtime.

Advanced Dependency Injection in Elixir with Rewire

In our last post, we explored how Dependency Injection (DI) is a powerful design pattern that can improve our ExUnit tests. In this article, we will dive deeper into the topic of DI in Elixir, focusing on the Rewire library for Elixir projects. We will cover Rewire's core concepts, how to get started with it, and practical examples. We will also see how to use Rewire alongside Mox. Let's get started!

Watch: Using generative AI for test automation in Rainforest [Video]

We’ve integrated generative AI features deeply into our no-code test automation platform, Rainforest QA. Each of these features is designed to help you avoid the time-consuming and otherwise annoying work of keeping automated test suites up to date — so your software development team can stay focused on shipping, fast. In this video, our CEO, Fred Stevens-Smith, walks through what some of these genAI features look like in action.