Do you ever feel like connecting with the right customer audience is just a matter of luck? We’ve met a CDO who leaves audience targeting up to chance. Cosmo, CDO is not a Chief Data Officer — he’s a Chief Destiny Officer. While we focus on data here at Talend, we’re trying to understand the 36% of business executives who say they don’t base the majority of their decisions on data.

Many customers looking at modernizing their pipeline orchestration have turned to Apache Airflow, a flexible and scalable workflow manager for data engineers. With 100s of open source operators, Airflow makes it easy to deploy pipelines in the cloud and interact with a multitude of services on premise, in the cloud, and across cloud providers for a true hybrid architecture.

Businesses are increasingly embracing a cloud-first approach to increase market responsiveness and flexibility. The cloud-first approach refers to a cloud-like experience consisting of on-demand metered consumption of IT infrastructure, whether on the public cloud or inside private data centers. The rapidly evolving consensus among the tech leaders and vendors has led to an emergence of hybrid IT.

In today’s digital age, the shift to automated tools has to get a wriggle on since the uncertainty of physical workflow prevails. As such, online businesses require software and tools which can integrate manufacturing, inventory, financials, and orders at one place to enhance the internal communication between the ecosystem, all the while increasing the overall revenue.