We always talk about ROI (Return on Investment), but what about COI (Cost of Inaction)? Jen Allen-Knuth breaks down why understanding COI is key to better marketing and sales decisions.

Learn how Audacy, a leading multi-platform audio content company, transformed its operations with Confluent’s real-time data streaming platform, delivering personalized audio experiences to 200 million listeners. By moving from complex point-to-point systems to a seamless data streaming architecture, Audacy has streamlined operations and can now focus on delivering the personalized content, dynamic advertising, and data-driven insights they need to stay ahead in a demanding market.

Need an easier way to access on-prem files from Qlik Cloud? Introducing the File Connector for Direct Access – Data Gateway! It securely connects your network drives and file systems to Qlik Cloud, with the need for file transfer tools! Now, you can seamlessly access and manage on-prem data like any other cloud file source, accelerating your migration.

In this segment of Truck Talk, we catch up with Justin Grimme, Manager of Business Intelligence at Shane Company. He stepped into the Snow Mobile to talk about the low cost of transitioning to Snowflake and the many cost- and time-saving benefits his company has realized since making that transition.