Retailers must leverage data to survive this pandemic
Jamie Kiser, COO and CCO at Talend, explains why retailers, striving to ensure they’re not missing out on future opportunities, must leverage one thing: data. By utilizing customer intelligence and better data management, retailers can collect supply chain data in real-time, make better orders to suppliers based on customer intelligence. While major industries from tech to the public sector felt COVID’s pain points, not many felt them as acutely as retail.