Introducing Lineos, Certent and Simba | insightsoftware

Meet Lineos, Certent and Simba, three focused technology brands from insightsoftware built to help finance, HR and technology leaders navigate an increasingly complex, AI-driven world. We’ve built our portfolio around a simple idea: specialized challenges deserve specialized solutions. “The launch of Lineos, Certent, and Simba represents the next stage of our transformation: focused brands with the domain expertise and innovation required to solve the distinct challenges facing CFOs, HR leaders and CTOs.”— Chris Jurasek, CEO, insightsoftware.

4 Signs Your AI has a Context Problem, Not a Model Problem

Most AI agents can write SQL. The problem is they write it against the wrong definition of revenue, for the wrong team, using the wrong business rules, and you won't catch that in a demo. Before you evaluate a single semantic layer vendor, there are four things worth getting right first. The semantic layer market has never been more crowded. Every major analytics vendor, data platform, and BI tool now claims to have one.

How Snowflake's PMM and Growth Build Campaigns with AI | AI Blueprint for Go-To-Market

Nicola Tagoe (Line of Business PMM, Snowflake) and Margaux Bouche (Manager, Demand Generation) show how AI changed the way they build campaigns together. They cover the shift from two-week positioning cycles and data scattered across five tools to a shared Snowflake foundation where PMM and Demand Gen now build in real time. Plus their honest take on the 80/20 rule: AI handles the research and structure. The last 20%, brand voice, bold bets, and the judgment that comes from years in the job, stays with the humans.

Kafka replication: high stakes, high lock-in

New research with 150 Kafka practitioners reveals they have a love-and-hate relationship with the replication tools. Most use MirrorMaker2 until it lacks enterprise compliance and complexity pinches. Confluent Cluster Linking is powerful, but organisations hate being locked in. 70% of respondents would make the switch to a different tool if they were assured the migration was easy. Join Guillaume Aymé, the CEO of Lenses.io, who will be discussing the state of Kafka replication with the author of the research, Dinesh Chandrasekhar, the Founder of Stratola Research.

Ep 92 | Making AI Fluent in Your Business

Every new AI chat is another first day on the job. Rob Collie describes today’s general-purpose AI as a brilliant new hire who wakes up on their first day every time you start a new conversation. It may understand your industry, but your workflows and business context have to be explained all over again. In this episode of The AI Forecast, Paul Muller speaks with Rob Collie, founder and CEO of P3 Adaptive, former Microsoft product leader for Excel and Power BI, and author of “Fair Game: Bringing AI Into Reach for All Business” to explore why business context can make or break enterprise AI.

[AgentSpot Showcase Series] - Deal Sherpa Sales Agent

See how AgentSpot can bring real-time support into the sales process. Deal Sherpa pulls together account context, surfaces gaps and risks, and recommends what to do next. See how it works and what it looks like in action. What is AgentSpot? AgentSpot is multiplayer AI for your business. Anyone can build, share, and collaborate with AI agents connected to your company’s data, context, and tools.

[AgentSpot Showcase Series] - Product Decoded Customer Success Agent

Watch how Liz Johnston uses AgentSpot to turn technical product updates into digestible, ready-to-share content for her customers. The Product Decoded agent pulls together key details and creates a Google Doc, branded PDF, and email-ready HTML. One prompt, three deliverables ready to go. What is AgentSpot? AgentSpot is multiplayer AI for your business. Anyone can build, share, and collaborate with AI agents connected to your company’s data, context, and tools.

[AgentSpot Showcase Series] Solutions Engineering Allocation Workflow

See how this AgentSpot workflow takes the manual work out of SE allocation. It looks at the request, region, expertise, and calendars to recommend the right SE for the job. Then it sends the recommendation straight to Slack. What is AgentSpot? AgentSpot is multiplayer AI for your business. Anyone can build, share, and collaborate with AI agents connected to your company’s data, context, and tools.

Stop Moving Enterprise Data: A Better Way to Run AI

Copying enterprise data to run AI is officially dead. Most platforms force you into a risky "lift and shift" trap—shuffling petabytes of protected data into the public cloud, exposing sensitive PII, and burning budgets on massive egress fees. As we’re on the ground with ServiceNow in Chicago this week, we’re taking a closer look at how the Cloudera Workflow Data Fabric Zero Copy Connector for @ServiceNow helps AI agents query governed data directly where it resides — enabling organizations to automate workflows while reducing the cost, complexity and risk of data movement.