Analytics

Qlik Analytics 2020 - Alerting, Augmented Analytics, Active Intelligence and More

2020 was quite a year of innovation for Qlik analytics. We delivered key new augmented analytics capabilities with big updates to Insight Advisor, we integrated intelligent alerts fully into Qlik Sense in less than a year, we continued to expand our visualization capabilities to make it easier to showcase your data in exciting and compelling ways, and we made it even easier to execute analytics in the cloud.

Qlik Analytics 2020 - Alerting, Augmented Analytics, Active Intelligence and More

2020 was quite a year of innovation for Qlik analytics. We delivered key new augmented analytics capabilities with big updates to Insight Advisor, we integrated intelligent alerts fully into Qlik Sense in less than a year, we continued to expand our visualization capabilities to make it easier to showcase your data in exciting and compelling ways, and we made it even easier to execute analytics in the cloud.

How ThoughtSpot Navigates the Cloud | Part 2 | Snowflake Inc.

COVID-19 has pushed ThoughSpot to emphasize it's capabilities in cloud technology. CMO Scott Holden talks about how ThoughtSpot's search engine can sit atop & use cloud technology and how he's shifted the company's marketing efforts and campaigns. Rise of the Data Cloud is brought to you by Snowflake.

Amazon Kinesis vs. Kafka: A Detailed Comparison of Data Stream Services

The key differences between Amazon Kinesis and Kafka are: Introducing data streamers! These services validate and route messages from one application to another, managing workload and message queues effectively. The result? Users process messages through a centralized processor and handle large data streams more efficiently. Amazon Kinesis and Apache Kafka are two data stream services.

What It Actually Means to be HIPAA Compliant

The Health Insurance Portability and Accountability Act, or HIPAA, is a federal regulation in the United States that protects healthcare data containing personal health information, or PHI. It also covers Electronic PHI, or E-PHI, which are digital records of this information. The ability to effectively using healthcare data is essential for improving patient outcomes, quality of care, resource allocation, revenues, and other operations.

Top 7 Trends in Marketing Analytics for 2021

Powered by advances in machine learning, marketing analytics delivers more bottom-line impact with each passing year. It enables organizations to improve the targeting of ads and other content, optimize their ad spend through advanced marketing attribution, increase customer lifetime value, reduce churn, and more. While technology is making granular targeting and measurement possible, marketers are also doubling down on measures to ensure consumer privacy and data governance in their initiatives.