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The Data Challenge Nobody's Talking About: An Interview from CDAO UK

Chief Data & Analytics Officer UK (CDAO UK) is the United Kingdom’s premier event for senior data and analytics executives. The three-day event, with more than 200 attendees and 50+ industry-leading speakers, was packed with case studies, thought leadership, and practical advice around data culture, data quality and governance, building a data workforce, data strategy, metadata management, AI/MLOps, self-service strategies, and more.

Modern Marketing Data Stack: Best Practices from Analyzing Snowflake's Customer Base

Are you efficiently unifying, modeling, analyzing, and activating all the data you need to drive impactful marketing campaigns and customer experiences? For years, marketing teams have struggled to operate from a single view of the customer and their business, essential to powering personalized experiences and measuring impact on key KPIs such as sales, growth, and profitability. Today, only half of all marketers have a unified view of the customer.

User Funnels Are Vital to the Customer Experience

If you’re looking for ways to improve customer satisfaction, experience, and loyalty, you need to focus on how customers are using and adopting your product. For this, you’ll need to focus on your user funnel, sometimes referred to as a conversion funnel. In this article, we’ll show you seven ways that user funnels can improve some key areas of your business to boost all of the above!

Built with BigQuery: BigQuery ML enables Faraday to make predictions for any US consumer brand

In 2022, digital natives and traditional enterprises find themselves with a better understanding of data warehousing, protection, and governance. But machine learning and the ethical application of artificial intelligence and machine learning (AI/ML) remain open questions, promising to drive better results if only their power can be safely harnessed.

What Does Bad Data Cost You & How to Make Bad Data Healthier?

Data fuels the growth of any modern organization, but what happens when the fuel goes bad? The growth stops. Data-driven enterprises rely heavily on their collected information to make important business decisions, but if this information contains errors, the organization may have to suffer huge losses. In 2021, Gartner reported that organizations incur an average loss of USD 12.9 million due to poor-quality data.

WSO2 is Moving From Slack to Discord in October 2022!

WSO2 will be officially moving from Slack to Discord from Saturday, October 1, 2022. Our Slack community has grown to over 7,000 users, and we are excited to have them be a part of our new community on Discord! You can join the WSO2 server by clicking here. We love Slack, but it's not built for large online communities as it lacks certain moderation features. Which makes sense – after all, Slack was built for corporate teams.

When to use API Generation Vs. Manual Development

You will likely see API frequently mentioned in the modern digital world, especially for app building blocks that make application production more seamless and effective than ever. However, in the API world, there is more than one way to create an API. The discussion over API generation vs. manual development is complex and Automated APIs could prove advantageous over manual development procedures during digital transformation.

Top 7 In-Demand Programming Languages

Hundreds of programming languages exist, each with its applications and capabilities. Whether their first language or a skill expansion, programmers must be strategic and discerning when deciding which ones to learn. Today, we plan to guide you in the right direction by sharing the seven most in-demand programming languages to learn.