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Anodot and Rivery Demo New Marketing Analytics Kit

Marketing teams routinely struggle with monitoring the performance and cost of their ad campaigns. Now, they have a solution that can be as easy as just a few clicks. We recently joined our partners at Rivery for a webinar demonstrating the new Anodot Markering Analytics Monitoring Kit. The kit allows users to track marketing campaigns in real-time and take the action needed to make the most of ad spend.

Webhooks vs API: Which is Better To Sync Data Between Apps

Webhooks vs API, oh well. When there is a talk about what method to use in order to seamlessly sync datasets between applications, platforms and databases (in other words, to perform application integration), APIs are often named as today’s best-practices method for handling this.

7 powerful female QA leaders across the globe

As diversity initiatives are top of mind entering 2022, companies are hungry to acquire and retain more female talent in QA. A recent Traliant and World Business Research survey of 300 US organizations across industries reported 89% of companies having a formal DEI strategy in place and 79% allocating more budget and/or resources to DEI in 2022 than in 2021. Implementing a distributed workforce is an emerging yet critical tool for acquiring female QA talent.

What Is Snowflake?

As a company’s data assets grow, the need for cloud computing increases in tandem. For keeping pace with this growth, Snowflake stands above the rest. What makes Snowflake so special? This cloud-agnostic platform takes the best of traditional database technology and combines it with modern cloud computing to drive the agility and innovation companies need to remain competitive. It features on-the-fly scaling, flexible clustering options, and the capability to hold several petabytes of information.

It's An Exciting Future in Music When We Have Clean Data

Hello, I’m Imogen Heap – musician and tech founder. Now, I know what you might be thinking. Why is a musician and composer talking to me about data? Well, for any of you that follow my work, you will know that I am a bit of a data nerd, and that’s why I loved speaking to Joe DosSantos on the latest Data Brilliant podcast. A lot of my music is powered by data. In fact, Joe and I discussed my love for how technology and data inspires me to be more creative. Want to know how?

The modern data stack is broken. It's time for Data stack as a service (DStaaS).

Yes, I’ve said it. The modern data stack is a pain to work with. But it wasn’t always like that. As companies realized they can leverage data to accelerate growth new data tools were invented. From NoSQL databases that specialize in processing specific data structures (graph anyone?) to the Python-Pandas-like Spark ecosystem that allows you to run queries on Big Data (capital B, mind you). But with every new tool added to the data stack, the complexity increased.

7 Best WordPress Plugins to Boost Traffic to Your Website

As of 2021, 43% websites are running on WordPress. The huge market share has created a healthy ecosystem of countless plugins that help the users better run their websites without any coding skills. SEO plays an important role in the whole process, as it helps rank websites higher. Site owners can expect better performance with the right optimization tools.

Penetration Testing 101: A Beginner's Guide to Ethical Hacking

Every day, we use and generate huge amounts of data. And this data is used by different sectors like healthcare, finance, marketing, and others. However, data breaches are increasingly rampant these days. That’s why such sensitive information should be safeguarded. This is where penetration hacking comes in handy. Penetration testing or ethical hacking is used to get access to resources. Hackers carry out attacks to uncover security vulnerabilities and assess their strengths.