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Optimizing email deliverability - how to avoid spam filters

Problems with the deliverability of emails – contrary to popular belief – do not only concern mass mailings. “Overzealous” spam filters mean that messages of all kinds are wrongly classified as spam – regardless of whether they are cold mails, newsletters, transactional emails (i.e., notifications from various applications), or simple messages sent manually using email programs. On a global scale, only 83% of messages sent reach the recipients’ inboxes.

Build Interactive Phoenix LiveView UIs with Components

LiveView empowers developers to build interactive, single-page web apps with ease by providing a framework that eliminates the need for guesswork. In this post, we'll take a look at how you can layer simple, single-purpose functional components to wrap up shared presentation logic. We'll also use more sophisticated live components to craft easy-to-maintain single-page flows that handle complex user interactions.

Setting Your Eyes On The Prize: What's Coming to Product Analytics in 2022

Last year, we discussed how 2020 had been a year of adaptation, both to the new business challenges that came about by the pandemic and to the behavioral changes in all individuals. In 2021, adaptation gave way to adoption: of new technologies to better cope with business needs, of data-driven processes that guide product development, and guidelines for digital-first collaboration across teams with varying degrees of remote availability. What is there to 2022 that will make our heads turn?

How Growing Companies Can Best Scale Their APIs

Application programming interfaces (APIs) are fast becoming the global standard for automated data exchange between and within companies. When a company first launches APIs, an adjacent step is to set up an effective system for automating API planning and implementation. But beyond that, as companies grow and expand their API use, the central challenge becomes figuring out how to best position APIs for scale as multiple, distributed teams build APIs across business units, often around the world.

The WebSocket Handbook: learn about the technology behind the realtime web

Standardized a decade ago through RFC 6455, WebSocket has since matured into one of the main technologies powering the modern web. Designed to be event-driven and full-duplex, and optimized for minimum overhead and low latency, WebSockets have become a preferred choice for many organizations and developers seeking to build interactive, realtime digital experiences that provide delightful user experiences.

Redshift vs BigQuery

Choosing the right data warehouse is a critical component of your general data and analytic business needs. One of the biggest questions that businesses ask when choosing their data warehouse providers is this: Should you use Snowflake, Amazon RedShift, or Google's BigQuery data warehouse for your business needs? We've already covered Amazon RedShift vs. Snowflake and Google BigQuery vs. Snowflake, but what about Amazon RedShift vs. Google BigQuery?

Heroku PostgreSQL and Integrate.io

What can you do with data collected on Heroku PostgreSQL? How will you analyze it and integrate it? With Integrate.io, of course! Integrate.io lets you connect to a PostgreSQL database on Heroku, design a dataflow via an intuitive user interface, aggregate the data, and even save it back to PostgreSQL on Heroku or other databases and cloud storage services. Read on to learn more about the benefits of Heroku Postgres and how to integrate Heroku PostgreSQL with Integrate.io.