Systems | Development | Analytics | API | Testing

Marketing data is scattered across ad platforms, CRMs, eCommerce tools, and analytics solutions. Without a unified view, measuring campaign performance, customer acquisition, retention, and revenue becomes slow and unreliable. In this webinar, PROLIM and Hevo demonstrate how modern eCommerce and D2C companies build a centralized marketing intelligence platform on Snowflake. Learn how to automate data ingestion with Hevo, create a single source of truth, and build executive-ready Streamlit dashboards that help teams make faster, data-driven decisions.

This video explains how to trace a user through older or inaccessible services using identifiable information like emails or usernames when OpenTelemetry traces are unavailable.

Learn how to trace complex multi-hop transactions across microservices when OpenTelemetry isn't available or trace parents get lost. This quick tutorial demonstrates how to use full-text search in proxymock (a free CLI and UI tool) to isolate user journeys (like looking up a specific username) and instantly generate waterfall tracing views. Whether you are working locally or in a Kubernetes cluster, you can record API traffic, visualize multi-hop requests, and easily transition those captures into load or regression tests.

Hey, did you know that Cloudera has achieved the AWS Generative AI Competency? This major specialization milestone continues to validate the technical work we're doing to deliver high-impact Generative AI solutions on AWS. Because AWS Competencies require rigorous technical validation and verified customer success reviews, this achievement proves real-world impact where it matters most.

Traditional test automation is slowing teams down with brittle scripts, constant maintenance, and growing complexity. Perforce Autonomous Testing changes the game with enterprise-grade AI-powered testing that helps teams create, execute, maintain, and analyze tests using natural language—without scripts, frameworks, or ongoing upkeep.

API testing gets harder as it grows: fragmented tools, brittle scripts, thousands of endpoints, and external dependencies that block progress. SmartBear ReadyAPI lets teams ship production-ready APIs faster by validating functionality, performance, and security in one test, with virtualization built in – no separate tools to juggle. In this Demo Den, Thomas Hurley, senior manager of product management at SmartBear, shows how one test does the work of three, so teams cut maintenance time and stop waiting on external dependencies.

Migrating an entire bank's infrastructure without losing a single transaction sounds impossible. Yet, OCBC successfully modernized their event-driven architecture across Singapore, Malaysia, and Hong Kong with zero data loss. In this episode, George Goh (Executive Director at OCBC) joins Joseph Morais and Sami Amed (Staff Solutions Engineer at Confluent) to pull back the curtain on a massive data streaming migration, how the team executed a flawless migration of thousands of producers and consumers in a single weekend.