Artificial intelligence (AI) is something that, by its very nature, can be surrounded by a sea of skepticism but also excitement and optimism when it comes to harnessing its power. With the arrival of the latest AI-powered technologies like large language models (LLMs) and generative AI (GenAI), there’s a vast amount of opportunities for innovation, growth, and improved business outcomes right around the corner. All of that technology, though, depends on data to be successful.