Do you know if your keyword research and optimization strategy are working? Keywords are a fundamental part of SEO, and as such, you need to know how they’re performing. For that, you need to use the right tools. We’ve asked 107 SEOs about the best keyword tracking tools. Here is what they recommend.

Find out how Livesport reduced data engineering by 70% while increasing data activation with Dataddo and BigQuery.

Last year, we held our first Accelerate event, to explore industry trends, data and technology innovations, and data strategy case studies in financial services. This year, we are expanding to five industry events, featuring leaders in financial services; retail and consumer goods; manufacturing; media, advertising and entertainment; and healthcare and life sciences. Accelerate Financial Services and Accelerate Retail are one-day virtual events brought to you by Microsoft.

In certain sectors, data is not just valuable—it's SACRED. This is especially true in healthcare, where the stakes are incredibly high and the need for precise measures is paramount. In the healthcare sector, data is not just any asset; it's a highly sensitive compilation of patient information that demands the highest levels of privacy, security, and accessibility.

Snowflake has restructured the data warehousing scenario with its cloud-based architecture. Businesses can easily scale their data storage and processing capabilities with this innovative approach. It eliminates the need for complex infrastructure management, resulting in streamlined operations. According to a recent Gartner survey, 85% of enterprises now use cloud-based data warehouses like Snowflake for their analytics needs.

There’s nothing businesses desire more than growth. Your growth rate is a telling indicator of how far you’ve come in business and how soon you’ll be able to break even on investments. And if your company is shooting for an exit soon, your growth rate can be the difference between a few hundred thousand vs millions in investment dollars. With SaaS, the stakes are even higher.

Local LLMs are becoming mainstream with sites like HuggingFace promoting open sharing of trained LLMs. These LLMs are often very small but still extremely accurate, especially for domain-specific tasks like medicine, finance, law, and others. Gemma is a multi-purpose LLM and, while small, is competitive and accurate. Local LLMs also have the advantage of being completely run inside your own environment.

Workplace claims are legal actions or complaints that employees set forth against their employers due to violations of employment laws or contractual agreements. In recent times, employees feel encouraged to speak up for their rights with no workplace harassment, discrimination or unjust treatment. This increased awareness has raised legal standards and regulatory frameworks and thus, employees feel more empowered to report instances of harassment and discrimination.

95% of insurers are currently accelerating their digital transformation with AI-driven claims processing. Traditionally, this process involved manual steps such as claim initiation, data entry, validation, decision-making, and payout, consuming significant time and resources. However, the introduction of AI has replaced tedious manual work, enabling companies to streamline their tasks efficiently.