Engineered with a focus on testing efficiency, our product team has introduced some really cool features this month. Let’s dive right in! With these new feature updates, we’re continuing to make test automation a breeze.

In my last article, I outlined how we in Snowflake Support use contextual data about where our customers get stuck to improve the overall product experience. Now I’ll take you through how your organization can also implement these important feedback loops from support to product enhancements, to your company’s—and your user’s—benefit. Customers don’t wake up in the morning and decide they’d love to spend time with a Support team.

Last week’s announcement of a data fabric approach from Microsoft was interesting to us on a number of levels, most notably for what it confirmed: Data Fabrics are now mainstream. If you’ve not heard why Data Fabrics are the next big thing, then here is a bit of history. Data Fabric is a concept that started to take hold over a decade ago with published research from Forrester.

In 2023, AI is everywhere, and not a day goes by without someone developing a new way to use tools like ChatGPT. With the increasing hype about the promise of AI, it’s more important than ever to cut through the noise and focus on how AI can help you deliver real business value. Modern process automation platforms go above and beyond the capabilities of AI alone.

In today's fast-paced and ever-evolving business landscape, organizations are constantly striving to gain a competitive edge, make well-informed decisions, and fuel their growth. As a result, advanced Business Intelligence (BI) tools have emerged, revolutionizing the way businesses harness the power of data to drive their success. These sophisticated BI tools offer a wide range of capabilities, empowering companies to collect, analyze, and visualize data from various sources.