Ready, Set, Product Led Growth
The meteoric rise of Product-Led Growth, or PLG, has transformed business within the world of technology. One sector in particular has found incredibly fertile ground, that being, API-driven companies. This is in part because API-driven companies offer an easy-to-adopt platform that is highly customizable. Top product led growth companies Twilio and Stripe are often listed as the luminaries in the API space, because of their disruptive approach and their wildly high valuations.